Get your daily update and weekly newsletter by signing up today!


This is where it gets serious for new Newcastle United owners

2 weeks ago

It hasn’t been the easiest of introductions when it comes to taking control of a football club for the new Newcastle United owners.

After almost two years of trying to buy the club, the opportunity to actually do the deal came with very little advance notice, as Saudi Arabia suddenly reached a settlement / agreement with beIN Sports and then the Premier League swiftly gave the ok once TV piracy issues had been sorted.

Taking over a club ran with a skeleton staff a couple of months into the season, the team deep in relegation trouble, inheriting a Head Coach who was a major liability, zero wins so far…not good.

However, in an interview last week, Amanda Staveley (see below) made clear that whilst it wasn’t in any way ideal the then current situation at St James Park, they had to buy the club there and then or the opportunity may never have presented itself again.

In that recent interview, Amanda Staveley wasn’t scared to mention the R word. When talking about appointing Eddie Howe, the part owner of NUFC saying that it was important to bring somebody in who wouldn’t be ‘frightened’ by the idea of relegation.

Always best to be honest and face reality and whilst we should all now have every confidence of Newcastle United being able to find a route away from relegation fears this season, we are where we are.

As this Premier League table shows ahead of the weekend…

Premier League Table 8 November 2021

This is where it gets serious for the new Newcastle United owners.

These opening five and a half weeks have presented so many challenges but at last we are free of Steve Bruce as well as Mike Ashley, the new Head Coach is in place and has had the best part of two weeks to prepare for what I think is the biggest game of the season.

A win could do wonders, a defeat could be absolutely devastating, whilst a draw would be minimal encouragement.

Since the new Newcastle United owners took over, any chance of getting something from their first game against Spurs, was ruined by still having Steve Bruce in position. A then very tough to watch and fortunate few weeks saw Newcastle pick up away draws at Palace and Brighton, plus a predictable defeat to league leaders Chelsea.

Whilst the performances and tactics were arguably questionable, I think we would all have taken two points from these last three matches.

Such low hopes and expectations are now gone, when it comes to these upcoming matches in a two week period. Not a case of taking anything for granted, after all how could you, when NUFC haven’t won a game for six months.

However, Newcastle United do really, really have to win on Saturday.

Brentford made a very promising start of 12 points from the opening seven games but as key injury problems have hit, they have also hit a bit of brick wall in terms of form, losing their last four Premier League games including defeats to relegation zone Burnley and Norwich in their last two, presenting those clubs with their first PL win of the season each.

Newcastle United have to do the same.

A win for Newcastle would bring Brentford even further into the relegation picture with ‘only’ four points between the two clubs. Then with a morale boosting first victory, Howe and his players could attack those next two home games against Burnley and Norwich, anything from away at Arsenal a bonus in the gap between Brentford and those following two home matches.

We all know it looks such a tough December to follow with Leicester, Liverpool, Man City, Man Utd and Everton before we reach 2022…but getting these initial points on the board against relegation rivals is absolutely vital.

I would say three victories are an absolute must but certainly seven points from nine a minimum needed. To get that kind of return, I think it has to start against Brentford.

Eddie Howe has taken on a massive but exciting job, every sign that he is going to be attacking these upcoming games which will give the St James Park crowd something they can really get behind.

For all the talk about how much money the new owners have and how much of it they might be prepared to invest in the future of Newcastle United, this is all about the here and now, relying on the players who have helped get NUFC into this position and who we are now relying helping to start the recovery.

Strap yourselves in because Saturday won’t be for the faint hearted. Bring on Brentford!

Amanda Staveley interviewed on NUFC TV – 11 November 2021:

“We are so excited about Eddie Howe joining and heading up the first team, he’s an incredible coach. We did a very robust managerial search and we were very proud to appoint such an incredible manager to lead Newcastle United into the next phase of its development.”

“We’d met and spoken with Eddie some time ago and we discussed his appointment, actually, back when Mike [Ashley] was running the club, but we had to do a full search of the marketplace and find the perfect fit, Eddie is the perfect fit.”

“We had to have somebody leading the club who was not frightened of relegation.”

“It would have been an easy for us not to buy the club, wait until post-Christmas…see where the club is sat in the league, then make the acquisition…we decided [though] that if we didn’t get it now, it wasn’t going to happen, we felt we had to take that risk.”

“The welcome we have had in Newcastle has just been so extraordinary, so special, we just don’t want to let anyone down. One of the things I want to do is to be able to communicate with the fans and if we do make mistakes we will quickly own up to them and put them right.”

“Investment is needed at every area [of the club]…there is a lot of investment needed…whether that’s new training facilities, we are looking at building a new academy.”

“We’ve got a robust business plan and we are developing that every week. January is a monster and so we’re preparing for the January transfer window. It’s not a window that we’d ordinarily want to invest in because you don’t get the right deals but that is something that is important at the moment.”


If you would like to feature on The Mag, submit your article to [email protected]

Have your say

© 2021 The Mag. All Rights Reserved. Design & Build by Mediaworks