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Premier League clubs vote on new motion to delay further Newcastle sponsorship deals

2 months ago

Premier League clubs called an emergency meeting last month to try and stop the new Newcastle United owners progressing their plans at St James Park.

So many Premier League clubs acting as an organised entity (cartel?) as they try to stop Newcastle United signing new lucrative sponsorship deals that will help the rebuilding of NUFC, after over 14 years of Mike Ashley neglect.

The vote was won by the 18 Premier League clubs acting together, voting for a temporary rule change, the move intended to stop commercial arrangements that involve pre-existing business relationships.

Even though it would apply to all Premier League clubs, the emergency meeting and vote was obviously all about stopping Newcastle United trying to compete and catch up with other clubs.

Newcastle United said at this provocative meeting that they had taken legal advice and that it made clear this attempted rule change was unlawful. That this brazen attempt by the other Premier League clubs would be shown to be anti-competitive if / when challenged legally.

As stated above, 18 Premier League clubs were in favour of this pre-emptory strike against Newcastle United, who were the only club to vote against the change, although Manchester City abstained, they were also reported to have had legal advice informing them that the attempted move is unlawful. City having already benefited from these type of ‘related party transactions’, one big example was the one that saw Etihad Airways become a key sponsor.

The new temporary rule applied to all 20 Premier League clubs into mid-November (2021) but the intention of these clubs was to try and make this a permanent arrangement, to prevent related party transactions, or at least ensure that a ‘fair market’ price is agreed on any sponsorship deals.

Now there has been a further (virtual) meeting of the 20 Premier League clubs, The Mail revealing this meeting took place on Friday (26 November).

They report that the temporary ban was due to run out on Tuesday, the final day of November (though it was initially reported as only for a month and running out mid-November, leaving fans wondering what was happening the past week or two).

However, yesterday’s meeting has now seen the temporary ban extended for another couple of weeks and will not run out until December 14 (unless they further delay…).

The original meeting in October agreed for a working party to be set up, to use the time that the temporary block was / is in place, to investigate what changes should be put in place long-term, with Newcastle United invited to be part of this working party on the issue. Newcastle later confirmed to have agreed to be part of that working party by The Athletic to look more closely into the issues and come up with suggested longer-term solutions / rules.

Premier League sources telling The Mail that the ban has been extended to give the Premier League clubs more time to agree to new rules, which they say will also outlaw players and staff receiving payments from partner clubs.

The Mail sources saying both Newcastle United and Manchester City reluctantly agreed to the extension ‘although Newcastle will be concerned that it represents another attempt to limit their spending power as they line up new commercial contracts with companies based in Saudi Arabia.’

By the very nature of the fact that it was an emergency meeting and vote called in October 2021, made it patently obvious this is all about trying to prevent Newcastle United moving forward with their plans, even more reason to believe the other Premier League clubs are on very shaky ground legally, when they have made it so transparent they are banding together against another club.

Imagine what the panic will be like amongst these other Premier League clubs when NUFC actually win a football match under these new owners!


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