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I’ve just realised…Why Steve Bruce is the Joselu of football management

1 year ago

It is now 102 days since Steve Bruce was unveiled as Newcastle United Head Coach.

A surprise appointment to fill the shoes of manager Rafa Benitez.

A lot has been said about Steve Bruce since then and not a lot of it good, at least not from fans anyway.

The media have overwhelmingly slavishly towed the party line, desperate to keep the club and the new Head Coach sweet.

The fans of course aren’t inhibited by that and tell it how they see it.

How they see it, is how on earth have we ended up with Steve Bruce?

Those that spring to his defence say…

He’s a great bloke.

He’s a Geordie.

He loves the club.

He’s doing his best.

He dreams of being a massive success at St James Park.

He’s working really hard.

I can believe that all of this is true, after all, it is the likes of Alan Shearer, Lee Clark and Rob Lee telling us, as well as some of the more credible journalists (as well as the not so credible…).

However, even if all those things are true, it still doesn’t mean Steve Bruce should be in the job.

I have been giving it some thought, getting my head around it…and the best way I think I can describe Steve Bruce is that he is the Joselu of (Newcastle United) management/head coaching.

Joselu could put the proverbial 110% into games but that still didn’t make him a Premier League striker.

Likewise, Steve Bruce can work as hard as whatever BUT that still won’t make him a Premier League manager.

When Joselu was sitting in Stoke reserves, he must have thought he was being pranked on hearing Newcastle wanted to buy him.

Even more so Steve Bruce, a very poor to average managerial career and most of the last decade spent in the Championship, no valid reason why any Premier League club would be calling. Let alone one of the best supported and richest (in the Deloitte top 20 revenues in the world).

Joselu tried and tried and tried and did score six goals in his 46 appearances.

Steve Bruce is the same, he will try and try and try and have some triumphs. However, just like the Spaniard he isn’t capable of making it happen enough times.

Joselu even somehow scored goals against the likes of Chelsea, Liverpool and Spurs but that isn’t enough to make him a PL striker.

Similarly, Steve Bruce has already had wins against Man Utd and Tottenham…but that isn’t enough either.

Against the run of the mill teams/clubs Joselu just couldn’t do it week in week out, he didn’t have the skills to score regularly against the Watfords and Brightons.

Steve Bruce is the same, he doesn’t have the skill set to guide this Newcastle team to regular wins.

In the final analysis, Newcastle fans didn’t hate Joselu. They realised that he was somebody who should never have got the gig, gave it 100%…but in the end everybody accepted that he needed to leave ASAP. The supporters felt sorry for him in many ways.

As for Steve Bruce, he is almost certainly giving it everything but it will never be enough.

He chops and changes his tactics and team selection and once or twice it has coincided in wins against a couple of clubs that are struggling this season.

Just as I really wished Joselu would amaze us and score 20+ goals per season, I wish that Steve Bruce had the Midas touch on performances and results.

However, already we are seeing that this very much isn’t the case. The NUFC Head Coach not having a clue as to how this team is going to create chances, never mind score goals.

I won’t hate Steve Bruce but I am going to hate every day that he remains at Newcastle United.


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