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Newcastle United is too valuable an asset to sell for Mike Ashley and his retail empire

9 months ago

Another report of Peter Kenyon allegedly trying to persuade Mike Ashley to part company with Newcastle United has reared its head again within the last couple of days…

I don’t know what to believe anymore.

However, my default setting when hearing a bid has been made is: ‘I’ll believe it when I see it’.

I’m sure this is the same with most of the fans?

My angle on the state of play at the minute maybe based on apathy and cynicism. However, it’s my view that the flames have continually been fanned since confirmation of the last takeover being a non-starter. Particularly from papers like the Daily Mail, and the Evening Chronicle.

These stories never appear to have any substance about a real takeover and always appear to talk about hypothetical scenarios. These written pieces are there to grab the attention of the NUFC fan…and in order to read the article you are subjected to written ad after ad or forced to watch a video ad.

NUFC is always a good story for a paper and in my opinion fans who want to read about the next instalment of the saga that is Newcastle United are prime clickbait targets and a good source of revenue for these newspapers..

The club / Mike Ashley hugely benefit from this level of intrigue generated by the local and national press as it keeps the club firmly in the frame as a club that is going to be sold imminently.

The alleged takeover story allows for a very sick symbiant relationship between the local/national press and Mike Ashley. It’s win win for both parties.

Let’s face it, what would the Evening Chronicle have to write about at the moment that would half interest and appeal to readers apart from an alleged takeover…. This is their main story over and over again and it’s ultimately meaningless.

As a very tired and cynical fan I am of the opinion that this takeover is not likely to happen for a very long time as long with Ashley as owner, as Newcastle United is too valuable an asset for him and his retail empire.

Therefore, in light of an up and coming televised match against Manchester United, is it not very coincidental that that this takeover story has emerged. This is a televised game and according to reports, tickets are not selling to the level expected for this match. Has this takeover story come at a convenient time to try and stimulate ticket sales via fans hope of Mike Ashley selling the club?

I wouldn’t rule this out and I think it would be interesting to monitor the stories in the national and local press over the rest of the season. Particularly when there are important games in the offing and ticket sales are forecast as being low.

It will be interesting to see what the attendance is at the televised Newcastle United v Man Utd game is….

Maybe just maybe the silent boycott is actually having an impact on Mike Ashley.


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