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Opinion

Rafa Benitez name has now been removed from Newcastle United’s new marketing

1 year ago
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Only nine days to go until Rafa Benitez sees his Newcastle United contract come to an end.

Absolutely nothing from the club, at least nothing positive anyway.

All we have had is season ticket price rises and the latest rubbish replica shirt from Ashley/Puma.

A shirt which they are embarrassingly trying to sell on the back of a claimed connection to the 1969 Fairs Cup winning one, when the reality is that the only real connection is that both shirts are black and white!

When the new shirt came out this week, I wrote and had an article kindly published by The Mag, it was entitled: ‘On 1 July I will buy my Newcastle United season ticket when I can wear my new ‘Authentic’ £146 kit.’

In the article I was sarcastically talking about rushing up to buy the new kit at the club shop when it goes on sale on 1 July, happily handing over my £146 (for the socks, shorts and ‘authentic’ replica shirt, or ‘only’ £116 if getting the standard replica shirt), before then sprinting around to the ticket office wearing my new kit, to renew my season ticket that went up by over 20% last summer and which Mike Ashley has increased by another 5% this month.

I also referenced the fact that on the club’s official online store (see below) they were using Rafa Benitez to help try and sell the new kit, using his name in numerous places, despite the impending end of his contract.

Some Newcastle fans forever looking for positive signs this summer, even took this as hopefully indicating that this meant Rafa was staying on…

However, 48 hours on and now (see below) all traces of Rafa Benitez have been removed from the attempts at trying to sell the overpriced (The Times showing NUFC charging more than any other Premier League club) new (non-)Fairs Cup inspired kit.

Further on the conspiracy theme, over at Sports Direct there are six current players that Mike Ashley are using when trying to flog personalised shirts.

Are these players sure to still be here when the season kicks off, or does Mike Ashley just not give a toss that your kid could be walking around with a new 2019/20 shirt sporting the name of a player who has been sold to Man Utd, Spurs, Bournemouth or whichever other more ambitious club than Ashley’s NUFC?

For the record, the six names Sports Direct have featured are Miguel Almiron, Ayoze Perez, Fabian Schar, Sean Longstaff, Matt Ritchie and Jamaal Lascelles.

Let the buyer beware!

Part of my article on Wednesday (19 June 2019):

Description from official NUFC online store for the £95 new ‘Authentic’ 2019/20 replica home shirt:

‘Show Rafa and his boy that you’re a true Magpie when you hit St James Park in this Newcastle United 19/20 Home Players Authentic S/S Football Shirt from Puma.

Newcastle United have spent 86 seasons in the top flight of English football what is now known as the Premier League.

That description now changed on the official NUFC online store as per today (21 June 2019):

‘Show that you’re a true Magpie when you hit St James Park in this Newcastle United 19/20 Home Players Authentic S/S Football Shirt from Puma.

Newcastle United have spent 86 seasons in the top flight of English football what is now known as the Premier League.’

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