Get your daily update and weekly newsletter by signing up today!


Mike Ashley charging more for new Newcastle United home shirt than any other Premier League club

1 year ago

Mike Ashley may be staying silent on the much reported potential takeover of NUFC.

He might also be saying nothing about the position of Rafa Benitez who sees his contract run out in 10 days time.

Nor is the owner giving any indication on this the 36th day of the transfer window, of  whether the club will be making any signings this summer.

However, that hasn’t stopped him making headlines.

Last summer, the NUFC owner insisted on a £20m profit on transfer deals, refused to allow Rafa the freedom to choose which players he wanted to sign and put up season ticket prices by as much as 20%.

Now this time he is having a good go at similar ‘feelgood’ initiatives for Newcastle fans.

Last week it was yet another increase in season ticket prices, 5% increase all around the ground, despite the vast majority of other Premier League clubs freezing prices – most of them having done this for a number of years.

Now research has shown that Newcastle United are charging their fans more for the new home shirt than supporters are being charged at any other PL  club for shirts launched ahead of the new season. (The club have laughingly claimed (see below) that the new shirt is paying homage to the 1969 Fairs Cup one…and it was leaked four months ago with nobody recognising that comparison!)

For the full kit, an adult would pay Newcastle United £116 for the new strip (shirt, shorts, socks), whilst for the replica shirt itself it is £65 alone (If you buy the ‘authentic’ one, you have to add another £30, making it £95 for the shirt and £146 for the full strip).

The research by The Times, showed (on 19 June 2019) what every Premier League club was charging in their online shop for a new strip launched this summer.

As Dennis Wise always says, Mike Ashley only has the interests of the club and fans at heart…

Newcastle United official announcement – 19 June 2019:

Newcastle United has unveiled its brand new 2019/20 PUMA home kit, which pays tribute to the 50th anniversary of the club’s Inter-Cities Fairs Cup win.

Just like the black and white jersey proudly worn by the stars of 1969, the new home shirt will feature a familiar black round-neck collar with white trim, while a tonal crest will adorn the Magpies’ classic black and white stripes.

Below, the club’s primary partner, FUN88, will proudly feature across the front of adult shirts.

The kit will again feature black shorts, while traditional black and white turnover socks – as worn by Joe Harvey’s triumphant side – also make a return.

The Magpies marked the 50th anniversary of the successful Fairs Cup campaign just last week, with 11th June 1969 the date of a 3-2 win away in Hungary which gave United a 6-2 aggregate victory over Újpest Dósza in a two-legged final.’

No doubt a lot of Newcastle fans will be hoping the leaked second and third strip images don’t prove quite so accurate…

The Mag – 15 February 2019:

Leaked photos of the 2019/20 Newcastle United home shirt and away/third shirts have been published on Friday night.

As always with these things, up to you whether you believe the source/truth or not.

Every year you have leaked images doing the rounds before the official launch(es).

Sometime they prove to be on the money, other times not…

Just checking back in 2018, the first ‘leaked’ images for the 2018/19 (current) season, appeared in April 2018, so these ones are a couple of months ahead of the game if proving to be the reality.

This is the claimed Newcastle United home shirt for 2019/20:

The claimed Newcastle United away shirt for 2019/20:

Then the claimed Newcastle United third shirt for 2019/20:

The images published by


If you would like to feature on The Mag, submit your article to [email protected]

Have your say

© 2020 The Mag. All Rights Reserved. Design & Build by Mediaworks