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Bizarre media claim Newcastle United leaked letter stunt was to ‘Try to shut down accusations that a new owner is not a PR stunt’

2 years ago

The Newcastle United takeover continues to make headlines with various media reports.

A little short on facts it has to be said…but high on some quite extraordinary speculation, with claims of insider knowledge that often make little or no sense.

There has been a number of these on Sunday, with one classic standing out amongst the competition.

The Chronicle have given various updates and variations on the Peter Kenyon letter, the existence of the letter that was broken/revealed by Mike Ashley supporter, Martin Samuel, at The Mail.

The local newspaper have ‘revealed’/claimed today that the Kenyon letter was ‘made public’ with the assent of both Mike Ashley and Peter Kenyon.

This is where it gets really strange though, as The Chronicle say their information is that the parties wanted to make the letter public to ‘Try to shut down accusations that a new owner is not a PR stunt.’

So the way to convince everybody that something isn’t a PR stunt, is by using another PR stunt?

Are they really trying to convince us that this is how things would proceed if another walk of life, negotiations were going on to buy and sell a £300m business?

Surely, if there was any real intention of trying to convince media, Newcastle fans, Rafa Benitez, whoever, that there is a chance of an NUFC takeover genuinely going ahead, then Mike Ashley and Peter Kenyon would release a joint statement saying that this is the case.

As for the suggestion that the supposed Peter Kenyon bidders/investors should join up with the alleged Garry Cook ones, certainly appears to be adding yet more levels of nonsense that can’t be believed.

Which other takeover of a major Premier League club bears any relation to this crazy tale of making it up as you go along?

The longer this goes on, the more the coverage suggests it is a script for a really lame TV sitcom/farce, rather than a business transaction that actually has substance and any kind of chance of becoming reality.

There is also still no explanation whatsoever,  of exactly how supposed bidders who are struggling to raise the purchase price, would then be willing to pay Mike Ashley’s top dollar evaluation for a club that is currently deep in relegation trouble.

When the Newcastle United takeover talk started, I was dubious, as always. Now I have reached the point where I think the chances of it going ahead during this season are on the same level as my own chances of winning the Lotto and Euromillions in the same week, twice each.

The Chronicle:

‘It is understood that the Peter Kenyon’s letter to Ashley over the festive period was made public with the consent of both the Toon tycoon and the ex-Manchester United and Chelsea supremo.

Indeed, both men were eager to show to the Newcastle public that there was still a realistic chance of a takeover in the new year and try to shut down accusations that a new owner is not a PR stunt.

However, Kenyon must still come up with a satisfactory offer and since the letter there is believed to have been further dialogue from the 65-year-old to Ashley with a fresh pledge that another revised offer is on the way.

A representative from Kenyon’s group was also thought to be in the stands for the 2-0 defeat against Manchester United to offer feedback to those involved with the US consortium.

Ashley will not wait forever but is ready to give Kenyon every possible chance to show he is capable of one last acceptable offer.

One suggestion from Ashley to Kenyon’s group is to consider pooling resources with the party fronted by ex-Man City and Wigan director Garry Cook.

Ashley returns from holiday this week and is eager for further conversations on the sale of United.’


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