Sky Sports have given a helping hand as Newcastle fans prepare their latest protest against Mike Ashley.

The broadcaster has given coverage (see below) to the planned protests at St James Park on Saturday.

The plan for the West Ham match is that supporters are being asked to show their unhappiness with Ashley’s refusal to sell the club, by delaying their entry into the match by 11 minutes, one for every year (so far…) he has owned the club.

Newcastle fans are asked to either delay entering St James Park until 11 minutes, or wait on the concourses inside the stadium and then take their seat on the 11th minute.

Sky Sports relate a statement from The Magpie Group, organisers of the protest(s), as reading:

‘It’s a month to go until the most important transfer window of Rafa’s Newcastle career.

‘We must act now, not after.’

The protest at the West Ham match comes eight days before the big one, when Newcastle fans are being asked to support a full boycott of the Wolves game, a match chosen for maximum impact as it is being shown live on Sky Sports.

Sky Sports:

‘Newcastle fans plan West Ham game protest against owner Mike Ashley

Newcastle fans are planning an “11th minute walk-in” to St James’ Park on Saturday in protest against owner Mike Ashley.

Fans group “The Magpie Group” are urging supporters to “have an extra pint before going to the match” against West Ham, in what is the latest in a series of protests against the Sports Direct tycoon’s running of the club.

The group are unhappy with a perceived lack of investment by the club and are calling for action in the upcoming January transfer window.

Newcastle manager Rafael Benitez recently called on the board to remain committed to signing players and not have their appetite lessened by a recent upturn in form.

The Magpies have won their last three matches and climbed to 13th in the Premier League table by beating Burnley 2-1 on Monday Night Football.

“It’s a month to go until the most important transfer window of Rafa’s Newcastle career. We must act now, not after,” said The Magpie Group.’



  • Viru leckworth

    Can you imagine the congestion on the concourses – especially if most of us are trying to watch the tv? It could be dangerous. The 11th minute walk in is a bit of a strange one, but I am right behind the Wolves boycott.

    • Pelican

      Stand firm. The man on your right and the man/woman on your left will be right by your side. They will not let you down, do the same in return.

      The future of the club lays in the balance. As The MSP’s once said, “and if you tolerate this, then your children will be next.”

      • Peaky

        Nice one….very very true about the line from the MSP song…

      • Icky (Heaton)

        Well said 👍

  • Allan

    Haway the lads keep piling the pressure on anything and everything that has ASHLEY’S grubby hands on or in it especially online.

    PILE IT ON PILE IT ON PILE IT ON.

  • Themoscow72

    There are thousands of fans who take their seat after kick off but most in after ten minutes. I will be looking closely to see how many fans enter after 11 minutes.
    If it only 86 I will call on all the members of the Magpie Group to resign as they will be seen as failures. Anything under ten thousand is a victory for Mike Ashley and his supporters. The Magpie Group your time is running out. You put your heads on the block and there is no way out now. Roll on Saturday.

    • Toon Arnie

      Underneath that happy exterior is a very bitter man waiting to get out.
      Instead of counting late arrivals should you not be watching the game ?
      Support the team not Ashley. You’re letting yourself down here Moscow.

    • Geordiegiants

      You know what, it’s the first time I’ve agreed with something you have said. They are putting there heads on the block! You know what? At least they are prepared to do it, even though the likely hood is they will fail.

      • Themoscow72

        Lascelles says it affects the players. Rafa has called for the fans to unite. What is hard to understand about that. These blokes want us relegated.

        • Toon Arnie

          While you obviously support Ashley and his survival only policy the bulk of the real fans want more. If you have the number of loyalty points you say then your decision to back Ashley over Rafa is even more baffling.

        • Geordiegiants

          What’s wrong with that? Are you a Newcastle fan or are you a premier league fan?
          He has came out and said we will not be challenging, so what is the big thing about being in it?
          If we drop out and stay out he will not stay as he will not be making money. I will be a Newcastle fan no matter which division we are in. How about you?

          • Themoscow72

            A daft question since I go to every game. Was in the three seven crowds we had post seventies.

          • Geordiegiants

            So what difference does it make the division we are in?
            It’s only Jabba collecting more money. He has public ally stated on many occasion we can’t compete.

  • Peaky

    I started my protest/boycott two games into Carver’s tenancy…..I’m still on it…..and I’ll remain on it and not set foot in SJP til the Fatman has gone….

  • S.G.M.

    I wonder if those entering in the 11 min. will be booing those already in their seats having seen the two goals we’ve already scored?

    • Themoscow72

      I will be booing anyone who comes in after eleven minutes that is for sure maybe even a slow hand clap.

      • Toon Arnie

        I thought you would be watching the match ? More proof that you support Ashley ahead of the team.

        • Themoscow72

          Will be watching the match but you can tell how many are coming in late all eighty six of them split between the Gallowgate Upper and Strawberry Corner so will not be hard.
          Five hundred and twenty seven loyalty points it is.

          • Toon Arnie

            You really are obsessed by the Magpie Group – you need to relax.

    • Superdooperhooper

      Congratulations that’s the most inane comment I’ve ever seen

  • justchampion

    Upto the fans to deliver now. If there is not enough fan engagement then it will be counter productive. I’m sure sky will be all over it if it turns out to be a damp squib. I am exiled so rarely get to games. If you lot can’t miss 11 minutes then we might as well give up.

    • Carverlier football

      My straw poll is encouraging. Very small sample size though…

  • Geordiegiants

    This is Jabba plan to show everyone that it’s just a few that seem bothered.
    He is trying to turn it on the fans.

  • Brian Standen

    Remember Sky is in Ashley’s pocket, the protest will look miniscule on TV and that plays into Ashley’s hand – believe me Sky won’t promote anything against Ashley!