Some Newcastle fans will never engage in any protests against Mike Ashley at all.  They might hate him but see football as what they do on a Saturday afternoon.  Sometimes it’s awful, sometimes it’s great, but they’ll be there, supporting the team regardless.

A small sub-section of these might even not think the owner is bad enough to warrant action anyway, after all, the vast majority of owners are reviled by their fans and have been for decades, each just has a different reason to be hated.  I’ve nothing but the utmost respect for these die-hards.

Some Newcastle fans will not engage in any protests while a class act like Rafa Benitez is at the club.  Whatever Ashley does, while Rafa’s here, they have some aspiration.  Rafa alone, is the only man left at the club to put any hope in.  He has their complete support and Rafa needs the 12th man fully committed to supporting the team to ensure he gets everything he can from the hand he’s been dealt, in the hope of a better hand to come.  Although, many will be resigned to the fact that it’s not likely to last. I’ve nothing but the utmost respect for those faithful.

Some Newcastle fans will follow protest, if there’s a movement with traction promoting it.  They’re certain Mike Ashley is bad for Newcastle, that no manager, even the best, will be able to achieve any lasting progress as long as he remains.  They’re just not sure that anything we do as fans will have an impact on the owner or force him into doing anything he doesn’t want to do.  They’re willing to try though.  It might kill them to miss a game, or they might be glad of the excuse for some extra time in the pub.  No matter how the team or manager are performing in the short-term though, the big picture is we have to get “Ashley Out!” to build anything.  Whether or not it can be achieved, it’s important to try. I’ve nothing but the utmost respect for those willing to act.

Some Newcastle fans will ferment protest.  They’re certain Ashley is bad for Newcastle and furthermore that he will only consider getting out of town if he is challenged. They’ll sacrifice their own time and money, their own match-day, and open themselves up to public scrutiny to fight tooth and nail to put an end to the exploitation of their club.  They know there’s no alternative to Ashley on the table right now, but also that we don’t know when there will be.  Whenever there is an alternative to Ashley that steps forward, he has to be as inclined as possible to shift his asset and for the lowest possible price, rather than the premium he’s always wanted.  Making him uncomfortable is the only way to achieve that.  I’ve nothing but the utmost respect for those agitators.

Some Newcastle fans have had enough of it all already.  Whether it was when Keegan was mistreated, or Kinnear appointed, or after being needlessly relegated, or when Kinnear was appointed again, or when the stadium was renamed, or when we were needlessly relegated again, or Carver was appointed, or McClaren, or after any one of the profitable transfer windows.  Many have jacked it in already. Ashley has already killed the club for many supporters who followed the club through thick (ish) and thin for decades, who never expected to see us win, but wanted to see us compete.  What’s the point in financially and emotionally supporting a club with an owner totally unwilling to do either unless it’s disaster recovery?  If the owner of the club can’t pull in the same direction as everyone else, why should fans bolster his asset so he doesn’t need to?  I’ve nothing but the utmost respect for those taking their personal stand against Ashley on principle.

The action The Magpie Group have proposed over the next two weekends is not going to live or die by the opinion of a small minority on social media whipping themselves into a frenzy of bitter arguments.  What matters now is what the silent majority decide to do.  None of the positions described above is wrong and most that hold them do so privately without pushing it on anyone else online.  No one holding any of these opinions deserves any criticism.  We all want the best for Newcastle United.

For my part, I’d respectfully ask the silent majority to make these silent protests that will send the loudest of messages.  And ask them to politely ask their family, friends and colleagues to do the same as well.  Or send them a link to this so I can ask them for you.

You don’t need to wave a bed-sheet.  You don’t need to shout at a shop.  You don’t even need to go through the gates late. Just wait until the 11th minute before going up the steps from the concourse to your seat for the West Ham game.  Just watch the Wolves game from the comfort of your home or local.

This Saturday’s delayed entry to ‘the bowl’ of the stadium is especially important.  It will set the tone for the following weekend. A significant number of empty seats will have a visible impact that will convince more that this is a movement with legs and to take part in the boycott the following week.  Conversely, packed seats at the start of the West Ham game will convince those currently on the fence that only a small few have the strength of feeling to try, so they will come to the Wolves game.

Now is the time to stand up if you hate Ashley.

You can follow the author on Twitter @bigchrisholt

You can also keep in touch with all of Chris Holt’s blogs via NUFC Miscommunication, NUFC-Ashlies Blogspot and BigChrisHolt on Tumblr

To feature like Chris Holt submit your article to [email protected] and/or for more info go here



  • Kenny

    When you look at what Ashley has done to the club in the last 11 years you wonder why anybody turns up, they obviously have nothing better to do on match days and aren`t bothered about throwing away around £800 a year,
    or in a mate of mines case £1600 for 2 seats.
    Such is life.

    • Steven05

      It does make you wonder doesn’t it. What will it take for some people to realise?

      • Kenny

        Another relegation & Rafa gone, but you wouldn`t put money on it

        • porciestreet

          IRWT….Amen.

      • porciestreet

        None so blind as those who refuse to see…!

    • Leazes.

      I was asked the question by a supporter of another club….’why do they put up with it’…..

      …..the answer is simple

    • Wezza

      And to think even if MONK was legit he says he bought 11 tickets for the Wolves game even but though he has the best box in the ground. Yeah right.
      Point is IF he is legit he is also wasting hundreds of pounds – and he is satisfied with the running of the club? He is a true troll.
      So what is the point in going when all the plan is:
      Avoid relegation.
      No cup run but use PR to say otherwise.
      Asset strip.
      Lower wages.
      Spend 0 on maintanence.
      Take hundreds of pounds of TV money.
      Stick two fingers up at the Geordies.
      Repeat year on year.
      No hope.
      Boycott people!
      #BoycottWolves
      #BanMonkMoscow
      #BanBrianDavidKevinLee

    • Themoscow72

      I have six season tickets and my mate has the biggest box at Newcastle so you talking a lot of money. Last year £50k between us spent and worth every penny. Newcastle United is for life not just the glory days.

      • Toon Arnie

        That’s more than Rafa’s transfer budget – we’ll done !

  • S.G.M.

    I remember a playground game with a name much the same as this articles heading.

  • Rabid Dog

    Cue Moscow Monk calling anyone who does protest as a Toon hater, non supporter and definitely not a fan.

    • JohnnyH

      There you go then…….

    • Wezza

      He is not a fan, he is a troll, he loves to wind people up, he get some off on it. It I is like an illness.
      “Long live Mike”
      “Rafa gets every penny” (after THAT summer window”
      “I’d gladly buy Mike a pint”
      “Mike saved us”
      “Mike was very generous with the loan”
      Excetera.
      Jezza was right all along about this character.

      • Themoscow72

        Dream on at every game to support the team hence the name Moscow 72 which represents the no of fans who made it to Moscow.

        • Toon Arnie

          You display no love of the team/ club – just Ashley.

    • Toon Arnie

      He supports Ashley ahead of the club. Not a proper fan.

      • porciestreet

        I would suggest that for ANYONE to be so pro ashley,he is likely to be somehow connected to th clubs PR machine.

      • Themoscow72

        Only 527 loyalty points I know.

        • Toon Arnie

          Were they a gift off Ashley ?

    • Themoscow72

      Rafa and Lascelles agree with me not your lot the protesters who want us relegated.

      • Rabid Dog

        My lot?. You have absolutely no idea who I am or what I think. You sir are a childish attention seeking fool, who name drops, constantly boasts how big your social circle is and how you lead everyone. You add no value what so ever.

        • Themoscow72

          I have continually quoted figures from the accounts but most on here with the exception of Fleckman seem to understand the clubs finances.

          • Rabid Dog

            And my point is, you lose any credibility for that with all the other attention seeking behaviour. You have no credibility because of the rest of your comments revolve around your loyalty points total, Rafa and Lacelles hating the protesters, the number of tickets you’ve sold to your mates and the constant name dropping. It predictable and amuses the rest of us because you can’t see it.

    • Themoscow72

      The people on here are mostly protesters that is for sure what is hard to understand that the manager and captain do not want protests as t affects the team. My view and plenty of others. Just see how many come in on Saturday after 11 minutes next to none.

  • Themoscow72

    Be lucky if there are eighty people coming in after eleven minutes and Wolves tickets are selling well. You lot are well out of touch with the supporters who live and breathe Newcastle United. No one has ever put money in our club except one person and that is Mike Ashley. Till another comes along like Keegan, Rafa and Lacelles and the true fans support the club. The protesters want us relegated. Crowd for Wolves 51,108. Yes the protesters generally hate Newcastle United Football Club.

    • 1957

      I suspect your first 12 words may be true… I remember when the SOS campaign asked all supporters to stand through a game against Derby very few did and half of those losing their couldn’t be bothered.

      • Themoscow72

        Yes Jane Duffy and five others took the club to court and lost very foolish as could have lost their houses if the club had pursued for costs. Have a good time in Madrid will get you two tickets some other time when the Falcons are not gracing Kingston Park.

    • Toon Arnie

      Ashley has put nothing in to the club – he’s made a profit out of us.
      Support the team/club not Ashley. Again you’ve let yourself down.

      • porciestreet

        However much or little Cashley has put into the club pales into insignificance with what has gone from the club.

        • Themoscow72

          Nothing has been taken out of the club.

          • Toon Arnie

            We don’t compete, the academy is crumbling, the ground is creaking, turnover has plummeted – things are great !!
            Do you really go to games as you sound so clueless and out of touch it suggests otherwise ?

          • Themoscow72

            Most grounds are worse than ours and on Wednesday Everton is another example of a lot worse ground but do their fans moan no.

      • Themoscow72

        Ashley has taken nothing out the club the first chairman not to.

        • Toon Arnie

          He’s taken £3m per season at least out of the club in free advertising. Re-directed merchandising profits to Sports Direct must count for something and has started to take back the loan he made to himself. Other than the £134 million he paid for the club, the rest was a loan to himself, he hasn’t put a penny in.

          • Themoscow72

            He has not taken it out the club. His interest free loan has saved us over £100m.

          • Toon Arnie

            It saved HIM money not us. He made a loan to himself and HE has saved money. None of this saving has been invested back in to the club. What about the free advertising are you just going to ignore that ?
            Support the club – not Ashley

    • Rabid Dog

      Predictable, deliberate attention seeking. Sad. Very sad.

      • Themoscow72

        So Rafa and Lascelles are sad to. They have said no protests but the morons continue to affect the team and want us relegated beyond belief. Been protesting for months and still not bought the club.

        • cmrowley

          Can you provide any evidence that I or any other protester want the club to be relegated? Your assertions are comical and your logic is flawed.
          Can you provide any evidence that protesters impact team performance?

        • Rabid Dog

          I never mentioned Rafa or Lascelles. Quite simply put, everything you post is written in such a way as to provoke other readers. It is predictable. Every time. Every. Single. Time. That us what is sad.

        • Toon Arnie

          Rafa has said a lot more negative stuff about Ashley than the protestors.

    • graham18

      Why do you state that the protesters hate NUFC-it’s simple question…

      • Paul Patterson

        He’s too predictable. He only ever comments on anti Ashley articles.

        • porciestreet

          My guess is hes one of quite a few , paid by fatty’s pr crew to monitor this and other sites under other guises to quell unrest and soften any argument.
          They are failing miserably.
          FATBASTADOOT.
          HWTL.

      • Themoscow72

        Lascelles has said the protests affect the players. Rafa says the fans must be united behind the team to move forward. The protesters do not listen and want us relegated so they must hate Newcastle. Not rocket science if they will not listen to the manager or captain.

        • Toon Arnie

          Do you ever say anything other than attention seeking pro – Ashley anti – demo drivel ? If the Magpie Group don’t matter then why are you so obsessed with them ? As you claim to go to every game why are all your posts centred around your love of Ashley and never the actual football ? You’re actually quite a strange individual at times.

    • Leicester Mag

      You, like anyone in a democracy, has a right to have a view. Whether you genuinely are a fan and hold the views you do, is for many, hard to fathom, but that deserves at least tacit acknowledgement. However this isn’t an opinion it is inflammatory bile. To accuse protesters of hating the club is frankly beneath you.

      • panther

        He’s been doing this a long time, it’s not beneath him, doubt many things are, he’s a troll and a f&&ckwit

      • Themoscow72

        Well what is hard to understand about this. Lascelles says the protests affect the players. Rafa says the only way to move forward is for the fans to be behind the team. Not only do the protesters hate the club they want us relegated.

    • panther

      Only in your mind

    • Toon Arnie

      You love Ashley more than the club – shameful.

      • Themoscow72

        I love the club full stop like Rafa and Lascelles. The protesters do not.

        • Toon Arnie

          No you don’t – you put Ashley about everything despite the way he treats the fans & manager.

  • JohnnyH

    Good read Chris,
    The organised protests are a small sacrifice, it’s only one game, and miss a few minutes of another.
    If you care about the club take part with pride.
    Think about the last 11 years, and what the future holds if we give in to apathy.

    Once again; “All that is needed for evil to triumph, is that good men do nothing”.

  • 1957

    As much as I’d like to think supporters will join in the planned 11th minute protest, I don’t believe there will be widespread support. The danger is this is a flop and it’s spun by the club / media that its only a vocal disaffected minority who oppose Ashley.

    Those of us who have given up our tickets have already seen those seats filled by others as the club continues to attract around 50k per home game. Even if Benitez walks at the end of the season, the attendances will not be hit next season, those who walk with him will see their seats snapped up by the Monk and his acolytes.

    Ashley holds all the aces in this game, our only hope lies in a new owner… if he really wanted to sell

    • Leazes.

      Yes we left and he managed to fill seats by moving people around and creating an 8000 seat Family section on level 7 which at £80 a season for kids was virtually a free ticket or two for the adult…..was it a bargain….. what is he going to do once the gaps appear again?…..

      ….and they will….. people are fed up with this creep.

      • 1957

        He will probably give free or reduced price tickets to school, there will be takers

        • Leazes.

          Students…. or maybe cardboard cutouts or dummies.

          • Rabid Dog

            It will end up like the mackems. Giving away tickets to schools.

          • graham18

            Not going to take my bairn

          • Geordiegiants

            Could pay me to go now. I hadn’t missed a single game in fifteen years before I gave up.

          • Geordiegiants

            Is that not what go at the minute?

    • nufcslf

      Very sad situation. Ihate the c**t standing up, sitting and even lying down. This really is the last chance at making a stance or we are well and truly f**ked for the future. Going to see Stiff Little Fingers tonight and with Jake Burns being a toon fan would be interested in what he has to say. Not a very good groupy, so will likely not get the chance to ask. Here’s hoping for the 11th minute of the West Ham match. Will be watching from a far.

      • porciestreet

        The only thing that Guarentees Cashleys success is that the good and true supporters do nothing about him.
        You cant win any race unless you are in it…!

  • mactoon

    I’ve said this for ages, even contacted the magpie group with the idea without reply. Do they even listen???

    If you want to protest but want to go to the match, print out an A4 sheet of paper and wear it over the front of your shirt.

    NO INVESTMENT
    NO AMBITION
    NO FUTURE
    ASHLEY OUT

    If there are enough, they will be picked up by the TV cameras and it gives those who want to go to the matches a way of protesting.

    • graham18

      Totally agree.Apparently sky have just said they are going to broadcast it.We need the FCB OUT!!

    • Rabid Dog

      This seems to be the biggest problem the Magpie Group have. Lack of ongoing engagement. It’s a shame because they could have such a positive impact, but these things tend to fizzle out because it’s done in spare time.

      • mactoon

        The Saturday protest at Shirebrook is a perfect example, at least 4 fans turned up even though it had been cancelled due to lack of interest (not surprising as it expected Newcastle based fans to go to London) Their website was down for the weekend and no notice given out that it had been cancelled.

        The pro protest faction need to realise the majority of Newcastle fans want Ashley out but their love of watching the team overrides their want to protest by staying away. SO GIVE THEM A CHANCE TO PROTEST IF THEY WANT TO GO TO THE MATCH!

        Let’s not turn on fans who want to watch their team, instead, give them a way to protest within the ground that the TV cameras can pick up.

        • Geordiegiants

          Mac I couldn’t agree more. I’m in the frustrated camp of what the F are the spectators doing still going.
          I suggested a similar thing, in the A4 sheets but fold them into paper aeroplanes and throw them on the pitch at a certain time.
          We do need to be together though.

      • Carverlier football

        How to make it full time then…? I wonder how much it would cost to employ a small full-time project team for a year…?

  • KennySamsung

    Ashley might have full control of the club but each and every season ticket holder has a stake in the club, if you do you should want the best for the club.

    To look at this in the short term is short sighted, the long term success of the club means it moves forward strategically with ambition and direction from its ownership, and so if we all want this club at the top the ownership needs to change.

    To do nothing is a vote for mediocrity and a vote for Ashley.

    • porciestreet

      Dont ever forget guy’s
      ” You will never possess that which you are not willing to persue”……so true.
      FATBASTADOOT.
      HWTL.

      • KennySamsung

        100% right .. a lot of people don’t think there is anything wrong unfortunately.

  • t00nraider

    We should be supporting the team from the first whistle. We’ve won three on the belt with steady investment in the last few windows and after recovery from past business mistakes. Needless managers? Many clubs could say that. Easy to say afterwards. Ashley invested £90mil in 12 months before the big money. He can do it again.

    • Superdooperhooper

      Are you still on with that ? One season in eleven ? And what about the rest ?

    • Cockneytrev

      Ashley Hoop licker,,👅👅👅

      • Leazes.

        Just block it

        • Cockneytrev

          I have got loads blocked, I just like to annoy them as well,,,,
          I honestly have no idea what they get out of it,,,, very strange people.

          • Leazes.

            Biggest bestest way to annoy them is block them…. then they have to use a guest log-in which is tedious.

            Trolls crave attention…. deny them it….. you win.

    • KennySamsung

      In 11 seasons/ years, Ashley via advertising his other businesses on the back of Nufc and other promotion areas has probably raked in sales £1billion alone. When people talk about the few quid he has pumped in to the club over the years we have to realise his main aim/importance is money coming in not money going out.

  • LA toon

    I do hope the fans see the benefit of staying out of the ground for 11 minutes before the West Ham game and not attending for the Wolves game. Keep it up Magpie Group, I would rather herd cats than try to explain the benefits of protesting.

    • DZA

      We should of been boycotting games from game 1 really. The day Ashley sells up it will be crazy with fans partying on the streets, hopefully this day will be soon.

      • porciestreet

        Hope yr right mate but dont hold yer breath.
        FATBASTADOOT
        HWTL.

      • Themoscow72

        If the next owner turns out to be worse than Ashley and there have been many there will be a street party in Monkseaton.

        • Toon Arnie

          Could you have your party on a match day ?