On Wednesday night The Magpie Group have confirmed the latest organised protest against Mike Ashley.

The international break has seen two smaller protests outside a Sports Direct store in Dublin, as well as online interference spreading to include the bigger minority shareholders in Sports Direct, including Schroders.

Saturday though sees yet another pre-match show of displeasure, with fans asked to join protest organisers outside the (Sports Direct) club shop at St James Park from 2.15pm.

Supporters once again asked to protest pre-match against Mike Ashley but then for those who are going to the match, to then give 100% support to Rafa Benitez and the players once the game kicks off.

The Magpie Group statement – Wednesday 17 October 2018:

‘The Magpie Group announce details of another protest at St. James’ Park branch of Sports Direct

A peaceful protest will take place outside the St. James’ Park branch of Sports Direct at 2.15pm on Saturday 20th October 2018. It will last 30 minutes.

Representatives of Group will be on hand to direct proceedings and provide materials, but supporters are welcome to bring their own banners, flags and scarves.

Following the conclusion of the protest the Group encourage people heading into St. James’ Park to channel their anger with Mike Ashley into support for the team.

The Magpie Group, an alliance of Newcastle United supporter groups, organisations, and social media accounts, today announce further protest action against Mike Ashley and Sports Direct.

A peaceful protest will take place outside the St. James’ Park branch of Sports Direct (the “Club Shop”) at 2.15pm on Saturday 20th October 2018. The protest will last for 30 minutes, and is intended to be another audible and visible display of anger with Mike Ashley.

Representatives of The Magpie Group will be on hand to direct proceedings, and a number of protest materials will be provided, but all Newcastle United supporters attending the protest are welcome to bring their own banners, flags and scarves to add to the spectacle.

With Newcastle United’s home game against Brighton and Hove Albion kicking off at 3pm, the Group strongly encourage people heading into St. James’ Park to channel their anger with Mike Ashley into fervent support for the team.

Mike Ashley is one man, we are a city. If you love United, stand united.’



  • Wezza

    I predict a PR propaganda release around 2pm on Saturday that a bid has been made for the club or some other distraction.

    • Shipcote Willy

      Probably wrote already

    • Shipcote Willy

      It has probably been written already

      • HarryHype59

        Indeed…predictable as rain in October in the NE.

    • Themoscow72

      Heard from a reliable source ( a poster on here) that that Monkseaton chap
      has appealed to be reinstated on this site so good luck to him.

      • Wezza

        That “Monkseaton chap” is you, dolt. I’m done talking to you. You’re a troll pure and simple and I hope you get banned on this name too.

        • Themoscow72

          You can have my assurance I am not a troll just a working class supporter who enjoys going to the game.

  • Leazes.

    Some protection from the stewards this time. Get close and record their behavior!

    • Shipcote Willy

      Yes Leazes Need big group of fans around the flags protecting them with someone recording the stewards if they are physical trying to remove fans and then post it all online

      • Leazes.

        Yup…. if they touch any property they’re breaking the law, they aren’t police.

        • mentalman

          Has anyone checked the rules etc for flags and banners in and out if the ground

  • wheyayeman

    Im afraid Ashley is going to lose this season’s round of brinkmanship. Rafa is going to park us in relegation at the end of the season then leave amicably with the fans and a smile on his face, and who could blame him?

    • Phildene

      Rafa should walk now as it’s affecting his health -he’s looking very strained working under such shocking conditions under Ashley and if he did walk now to tell it as it is.

  • Phildene

    Personally we don’t think half an hour for a protest is longer enough and for the so called ‘protestors’ to proceed to the game after is highly hypocritical. No wonder Ashley’s laughing at us!

  • Leazes.

    Boycott the Wolves Game

    • Ashley-out

      Boycott all the games

    • BanJones

      Boycott the Wolves game.

  • Themoscow72

    Same old rubbish and they take their negativity in the ground with the anti Ashley chants. In affect they are Brighton’s twelfth man and have Celtic, Sunderland, West Ham, Republic of Ireland and Everton fans among their ranks as well as wanting Sunderland to get promoted. This is what our city is dealing with. Only moved the protests from Northumberland Street as number of protesters fell to eighty.
    Now have protests at 2.15pm when people are going to the match to hi jack normal supporters so they can say thousands protest.
    A pathetic bunch who have made not one offer to buy the club or find a buyer.
    Wolves tickets on sale 10.00am Monday October 29th be there and support the team.

    • Wezza

      Do you even know why we want Ashley out? Or do you believe the lies? Or do you work for him in SD?

      • Themoscow72

        No I work with homeless people in Newcastle and Gateshead and read the Accounts and understand we have no money with perhaps the exception of this season.

        • Wezza

          I see. So where are you getting the information that our wage bill is 100M this season?

          • Themoscow72

            It is my estimate will reply when the accounts come out. I also expect to see a healthy cash balance £30 to £40m so a mystery why that was not spent as it has in previous years.

          • Wezza

            Ah I see, well your estimate is WAY wide of the mark. MA has been asset stripping for years now. With that same model he applies for SD he uses as little workforce, with as little pay possible for maximum returns.
            There is no way MA would asset strip AND allow a wage bill that high. It doesn’t make any sense.
            The wage bill for this season is around 45M and it is THE LOWEST in years and years. This is asset stripping at its finest.
            If you still stand by the championship seasons obviously fraudulent reporting of 112M wages then that is an insult. For that to have happened ALL the new incomings must have been on well over 100K a week. They were not.

            As for enjoying going to the game fine. But can you honestly sit there and tell me you are happy with the way the club is being run?
            Take this last summer with the promise of every penny broken for two years straight. We sold players, made a profit and replaced them with cheaper players, loans and even freebies. With 123M TV money (HOF) for last season can you honestly reply straight faced and not wonder what happened to that? Don’t cry wages or running of the club because that doesn’t wash with me one bit, I find it insulting.
            It isn’t about the football anymore monk, it is about the money.

          • panther

            well its everyones estimate youre full of it

        • panther

          do they tell you theyre homeless so you dont knock on their door?

  • Themoscow72

    What happened to the protest outside Sports Direct in Dublin. I put Sky news on Wednesday and Thursday morning and expected it to be the main headlines but nothing not a thing.

  • Pezza

    Ahead of the last meeting, at least three people asked to put the idea of a fans investment fund

    • Themoscow72

      Went to the meeting and this bloke got up to speak for at least ten minutes to start a group to raise funds for a share of the club starting with £5.00 donations and upwards. The aim was to raise something like £25m upwards.
      The people in the room were bored stiff and no interest at all in what he was saying and cannot see him being invited back as raising money to buy the club is not on their agenda only protests.

      • Gallowgate Dave

        Aye I’m pretty certain I heard you try to heckle Ian Mearns (it was someone called Simon which I believe is your real name) and he put you straight back in your box. I’m not sure of the appetite for fan investment because I can’t speak for fellow fans but I was at the meeting and I’d invest. This idea needs encouragement, of course that’s not your agenda is it Monk?

        • Themoscow72

          Ian is a personal friend of mine and have known him for years so would not heckle him at all would only be banter.
          Also if I waned to cause a scene I would believe me.

          • Gallowgate Dave

            I have no doubt about that. I read a former comment of yours about Ian being an excellent and passionate public speaker (I agree) so I guessed that behind your bluster you do think highly of him. Friends or not he did shut you down with ease at the meeting. You complain that The Magpie Group are only interested in protests and you’re happy to snipe away at them but clearly there are those in the group that do believe in raising funds and are prepared to pitch the idea publicly (I’d support it with my own funds) and you could use your undoubted passion more constructively and help get an investment scheme off the ground. I just cannot work out why a bloke like you who clearly loves NUFC would swallow Ashley’s utter disdain for our fans and our city. Don’t tell me he hasn’t taken a penny out of the club and point to the accounts because we’re not a plc so the accounts aren’t detailed enough for you to know that and as long as the correct tax is paid and there’s no fraud the money we generate is not necessarily used for the good of the club. You’re crackers if you think our wage bill was £110 million in the Championship, tap it out on a calculator and you can tell that figure is pure fantasy.

          • Themoscow72

            First point the only two things I said to Ian was the length of the lease on the ground and fans should not protest in the ground and did not here his reply. If I wanted to heckle would have been the other MP as she does not understand accounts but I let it go as she had given up invaluable time.
            As for Ashley he is the first person to put serious money in and apart from free advertising gets nothing back. Read the accounts note 28 as FRS 102 Lists all benefits received and he has none except corporate hospitality £77,951 the last accounts which he paid. The last set of directors took up to £7m a year.
            Now the wages. Rafa’s gang must be on £10m easily as quite a few of them. Bonuses are £10m, Employers National Insurance payments were £14m and there was a provision for paying up players wages on contracts and loans was £19m which I will look at closely in the next accounts.
            So that leaves £59m for wages for the first team, under 23 and 18 teams and all the Administration staff not a lot for 152 players and coaching staff and 127 admin staff.

          • Gallowgate Dave

            The point is Monk that none of us understand the accounts! None of us understand how we can get relegated, sell our highest earners and yet end up with a higher wage bill in the Championship! We also can’t understand the need for several holding companies set up around the ownership of NUFC. Or how our commercial revenue is lower than when Ashley took over 11 years ago despite the increased global appeal of the Premier League. Or how we haven’t broken our transfer record since 2005 and how we’ve spent 2.6 million net per year since Ashley took over.

            We can however spot obvious lies like the stated intention to pay for advertising that hasn’t materialised, registering domain names 6 months before buying the club and then claiming no due diligence was done, that work that was supposed to start on improving the academy that has been shelved, the club has been unable to sell despite the fact Man City, Liverpool, West Ham, Leicester, Bournemouth, Watford, Fulham and Wolves have all sold since Ashley took over or his previous like the merchandising deal with Rangers. That and the sheer lack of transparency and total disregard for fans lead the vast majority of us to question just how much we might be being exploited in ways we’ll never be able to prove. I always wonder why you don’t.

    • t00nraider

      Lol. They are a bit of a joke.

    • Gallowgate Dave

      Clearly you weren’t there then as they had a speaker pitching idea for investment. This needs support and encouragement, and yes I also do fear people won’t put their money where their mouth is, instead they just want a rich benefactor, but you clearly have no balance to say it wasn’t raised. I believe you are a genuine albeit contrarian NUFC fan Bobbi but can’t understand your lies and disdain of fellow fans.

      • Themoscow72

        The Magpie have not put any statement out regarding this bloke or started to raise funds or find a buyer. They have one item on the agenda and that is protest singing Ashley out. However they have no intention of buying the club or a buyer basically a set of clowns.

        • Wezza

          The whole ‘no intention of buying the club’ is a silly statement monk, as the club IS NOT for sale. Besides, how would a group like that find 400M to buy the club? If that is your only argument it is a VERY weak one. You’re a troll, plain and simple. I’ve already reported you again to the admins. Seek help, seriously. It cannot be healthy sitting all day trolling and sticking up for ashley. He stuck his two fingers up at you… or do you believe the clubs’ PR lies saying he didn’t? Laughable.

          • Themoscow72

            So you reported me what exactly for supporting Newcastle.
            A very noble gesture you sound like a fine man do your mates no what you are like.

      • Pezza

        No I wasn’t

        • Gallowgate Dave

          By virtue of the fact they are out protesting which in itself is making an effort, it’s not as if anyone protesting wouldn’t probably just rather be in the pub, then I’d have to disagree with you. I’d say it’s more the silent majority of moaners who detest Ashley but wouldn’t be prepared to do anything that would cause you more issue but there are leaders and followers in life and by nature there’s always going to be far more followers. The idea of fan investment needs as much encouragement from those that believe in it like me and you instead of exhibiting disdain for those that aren’t as enthusiastic, it’s not going to persuade them if you are disdainful. It sounded like the opposition could possibly be the opportunity for fraud, the difficulty of getting a scheme off the ground and FCA regulation. I’m reading between the lines but it’s obviously not the same as having a whip round at your local.

          • Pezza

            These guys can do what they want, however, the gripes I have are:

            They call themselves the Magpie Group. This suggests they wish to emulated the original group of the late 80’s. That group had a real plan and prepared to risk their own money.bthis lot have no plan but self-publicity and in that regard they are frauds. That is why I have distain for them.

            If the aim is to get Ashley out, everything they are doing is making that goal less likely.

            I listened to the audio (still no minutes) and Rex’ idea. Imho, he is going about it wrong. The introduction of expert advice gets backs up and at this stage is not needed. However, they allowed his time to be sabotaged by some idiot recounting the irrelevant Spirit of Shankley group (who did nothing for Liverpool btw) so nobody got to discuss it. Was the saboteur from the committee or the floor?

            I’ve since got more from Rex in a 140 ch$ conversation on Twitter than the Magpie group allowed / managed, perhaps that was their aim?

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      • Pezza

        No I wasn’t, why didn’t they release this discussion in press releases. No sign of minutes?

  • t00nraider

    100% support until a player makes a bad pass then boo for the rest of the game? Would be terrible if we score and win!

  • Wezza

    Wow lol at all the trolls trying to derail a protest. Good luck with that.
    Keep up the good work guys I will be there and NOT going in for the match.

  • Bottler

    Is this the best the Magpie group can come up with really??? I don’t want to knock anyone putting themselves out there to protest, any protest is good protest, and fair enough for the first one, I was there too, but I was expecting the movement to expand, think of bigger, more imaginative tactics than just repeating an ‘out of sight’ protest on every matchday……Ashley’s only reason for keeping the club is a free arena to provide free advertising for his tatty Sports Direct brand, so that it is beamed out to the world via the media, MOTD etc… so it makes sense that the only way to hit him where it hurts is to try and diminish the imapct of the branding within SJP itself..I believe such options have been discussed by the group, as encouraging fans to cover SD advertising with their coats and other clothing etc..during the game, as well as maximising banners, slogans etc within the ground during game time, how about raising money to give all fans A4 print outs, to hold up as one during the game …which give a negative view of the company, pointing to their poor record on worker’s rights, contracts, and comaprisons to the old Victorian Workhouses…this would genuinely worry Ashley (and his shareholders) if such negative branding was going out around the world via the cameras. Similarly singing YFCB during the game just makes us look parochial and small-minded….half hour protests outside of one local city centre store will not affect profits or reputation, we were doing them ten years ago after the Keegan debacle, and look where that has got us! If fans signed up to shifts to protest for the whole opening hours outisde of these shops that would worry them, as it would actually have an impact on profits, as there’s no doubt it puts people off entering the branches, but that is going to take a bit more co-ordination than turning up en route from the pub to the game for half an hour, having a sing song on 3 pints of cooking lager!

    • Themoscow72

      Rafa has called for no protests during the game and quite rightly so. These are young lads trying to win a football match and they need the supporters behind him. If we go down you will never find a buyer. Protesting in the ground will not make a bit of difference except affect the team. It will not help find a buyer with £300m in his back pocket and another £200m in his front pocket which is needed.
      Anyone protesting in the ground should be kicked out and put on the express train to Sunderland.