Mike Ashley clearly believes he can do whatever he wants when it comes to running his business empire.

The multi-billionaire not impressed when football fans, MPs, or the law, come into conflict with him.

Whether it is Newcastle United or Sports Direct and associated brands, it all comes the same to Mike Ashley.

His and his companies’ business practices are coming under ever increasing scrutiny and Sports Direct were recently named the least reputable retailer in the UK. The Reputation Institute said Sports Direct scored poorly on four counts, which are workplace, governance, citizenship and leadership.

On Wednesday, the Sports Direct AGM takes place with shareholders getting their one opportunity of the year to question those running the show.

Despite being Chief Executive, founder of the company, and controlling the company with two thirds of the shares, Mike Ashley has refused to attend.

However, a number of Newcastle fans will be there, both outside and inside the AGM, with some having recently bought nominal amounts of shares so that they can attend this Sports Direct AGM. It may seem a little fanciful to suggest that this could be a reason for Mike Ashley running  scared from attending his own company’s AGM but who knows in the cavalier ignorant way he runs his empire.

The Sports Direct AGM comes on the back of the company share price dropping by 10% in the past month, which is bad enough, but now on Tuesday, it has suddenly plunged another 5% (as at 2pm Tuesday 11 September).

This coincides with Sports Direct and Mike Ashley having experienced yet another embarrassing defeat in the courts.

On Tuesday in the High Court, Mr Justice Arnold has ruled that Sports Direct were justifiably criticised by lawyers representing a financial watchdog, which wanted documents staff thought would help in an investigation.

Lawyers representing the Financial Reporting Council said Sports Direct’s approach was “one of obfuscation and delay verging on obstruction”, with Mr Justice Arnold agreeing.

The High Court judge has now ordered Sports Direct to produce a number of documents wanted by the Financial Reporting Council.

The Financial Reporting Council is investigating the conduct of auditing firm Grant Thornton in relation to the audit of 2016 Sports Direct financial statements.

The Financial Reporting Council lawyers had complained that Sport Direct had “failed to comply” when required to provide documents, leaving them no alternative but to go to court and as for “compelling compliance.”

The judge publishing his ruling today on the case, in which he said the criticism of Sports Direct was justified.

Newcastle fans believe that the more bad publicity they can help bring to Sports Direct and Mike Ashley, the more chance there will be of him thinking that Newcastle United is more trouble than it is worth.

Though when it comes to bringing about bad publicity, Mike Ashley is more than capable of doing that all by himself.



  • Mark Fleming

    I have been saying for months that Mike Ashley WILL fall on his own sword. Simple fact is that you cannot treat People with such contempt because eventually it will come back at you with a vengeance & what is building up now is only the tip of the iceberg. You have only yourself to blame Mike Ashley.

    • nufcslf

      You have to hope so, he deserves nothing less. Pysh taking, lying bully and gets away with it. Not good enough and has ruined plenty of fans love of football to boot. Rse hole

    • Wezza

      Spot on!

  • Kenny

    The Fat Rats worried ok, he is getting flak from all angles and rightly so,
    next time you see him in public will be as Dawn French

  • Steve Smith

    The arrangement with his brother’s “delivery” company during that time will just be the tip of the iceberg

  • Leazes.

    Ashley behaves like there is something to hide….. its probably money I’ll bet.

    Why is all of his company cloaked in secrecy? Why don’t his minions speak? Why hide away? Why damage your own football club?

    Are all of the accounts he holds in MASH main account at the same time? Does it all add up?

    He encourages loathing…. bit odd really.

    • Chris-Chapple

      he seems to enjoy it in some perverse way

      • Leazes.

        Very strange thing to do to your own football club sell off the Gallowgate land which could make him a few grand in student rent but could have added significantly to the club by about £4m per season.

        • Kenny

          I don’t think he gives a monkeys about the club

          • Leazes.

            As time goes on I’m inclined to think that this bloke is a bit ‘Iffy’

          • Kenny

            😜

          • Wor Lass

            I say, Sir – that`s a bit strong, don`t you know!

      • Peaky

        Yes,he seems to revel in his notoriety.

    • Sickandtired

      The rules don’t help do they? ‘Transactions between group undertakings are not disclosed as permitted by Sec 33 of FRS 102″.
      Grant Thornton were the Club auditors also – but are to be replaced according to the last accounts. I wonder…

      • Wezza

        Yep that is the section I found out as well when the doctored accounts finally came out. So basicly it is a big loophole he gets around!

  • MrShack66

    “Walls come tumbling down”.

    • Emprex

      We can only hope

  • panther

    But will he hand over the real books or the cooked ones?

    • Leazes.

      They’re going to have to get into all of his accounts at the same time I would think.

    • Ron

      One and the same?

  • Kenny

    Problem is he has enough money to buy his way out of anything, the only thing that would scupper him is if he was found in law to be unfit to run a business & even then the Rat would find a loophole

    • nufcslf

      My thoughts exactly. Still got fingers crossed that the law can at least punish the pryk and send him on his way. Not expecting any more than this to just go all very quiet and magically disappear.

  • Scott Robinson

    See JD Sports are doing well with their recent profits. NUFC fans could be a good weapon in the hands of their executive chairman, Peter Cowgill. And vice versa. Some one needs to get in contact with him and ask him to sell plain Logo JD Sports T shirts for a fiver and every toon fan should wear one for the TV games. JD get their free advertising and SD take a hit in their own advertising dreamland that is St James Park. That is the sort of thing that would sicken Ashley, until he confiscates or bans those JD shirts!

    • Tim

      He has shares in JD – DW SPORTS is the one to advertise.

      • Kenny

        He sold them in 2016

    • Ron

      I think I remember him bailing out JDS a few years back. So not their logos.

      • Sickandtired

        He sold them in 2016

    • Paul Patterson

      When he bought HOF he vowed to take on Amazon.
      My advice- shop Amazon.

      • Ashley-out

        Amazon will crush him & i do use Amazon never Mr. Evil

      • Toonrobbybobson

        Haha hes not even on the radar for Amazon. Hes not even a bug they’d bother to swot. Shame though that would have been good.

    • Wor Lass

      Great idea, that!

    • Toonrobbybobson

      Publicity for rivals is the best thong we can do. He cant stop us and it would be so so painful. 😎

  • Cockneytrev

    It will be very interesting to see how he try’s to slime his way out of handing the books over? ALL THE BOOKS,,,
    This could also start the ball rolling for investigation into his other less than transparent books,,
    ” Delays bordering on obstruction” that sounds like Ashley’s running/signing of players for Newcastle, only this time he’s up against the British judicial system,,
    Fingers crossed,,,

  • Sing in the Leazes

    hmmm… I’m not counting any chickens yet.
    I thought they had Murdoch by the short n curlies a few years back but they didn’t.
    And Adam Applegarth escaped Scot free.
    The News of the World and Northern Rock weren’t so lucky however.
    Let’s hope he doesn’t collapse NUFC before he disappears into Billionaire’s infamy.

    • Toonrobbybobson

      If he does the fans will own it and rebuild it. Might work out better long term.

  • JohnnyH

    I’d like to see this judgement and whatever pressure fan groups can exert to influence the Premier League to distance themselves from the fat one and withhold future TV millions, as he isn’t spending it on the club.
    That might give him enough reason to fork off.

  • Ashley-out

    Despicable Mike has had 2 great managers and 1 very good 1,
    Kevin Keegan, Rafa, Chris Houghton, the fat oaf has treat them all with disdain.
    hope he is in for a fall very soon.

  • robbersdog

    The man’s a complete shithouse.

    • toonterrier

      And that’s on a good day.

  • SuperDesHamilton

    So they’ve dropped 15% in almost 2 months…every little thing is helping and here’s the proof

  • toonterrier

    Bring back the death penalty.

  • Rabid Dog

    Up step the apologists. Goatrider, spunkseaman, cocko etc… to justify this. Oh wait, they are all absent. Why is that?.

    • Tweed Mag

      They are struggling and have been for a while. No one bites any longer and they resort to insults when ignored. Their leader is in trouble and they know it.

      • Rabid Dog

        Its sad…. really really sad.

    • Wezza

      Twitchytoes = Clarko on twitter has just said he isn’t posting anymore and no troll posts. They’re also anti labour just like Jezza and Leazes said repeatedly. Let’s hope they stay away.

    • Albert Stubbins

      cocko was recently seen disappearing up his own a***- ghostrider was last seen in a straight jacket after trying to persuade Scientists that the earth is indeed flat. When asked about why we have different phases of the moon he was heard to reply. “The moon is actually an alien construction”- He is set to marry his long term partner /lover David Eike after a long engagement

    • Toon Arnie

      Don’t forget Baby Ben !

  • t00nraider

    He put in 50mil in one summer. This was before all the money from tv recently. He will do it again if we stick together and support the club.

    • Sickandtired

      Never signed a player for 18 months. Short memory you have.

    • Rabid Dog

      You have only a few comments, and they contradict each other and the one above.

      Another troll maybe?

      t00nraider  4 years ago

      Ashley wants to put his hand in his pocket big time this summer or I will be flying my plane above St James’ Park with a big banner saying very unpleasant things about him!

      Vs.

      t00nraider  3 days ago

      Ashley spent a record £70mil net to try stay in the Premiership and push up the league. The only problem was, McClaren was the manager and Mitrovic couldn’t hit a barn door. Had we had a decent manager, we’d be in a different position. Not really Ashley’s fault or as bad as people are trying to make out. It’s easy to take it out on Ashley. There should be funds in the bank to strengthen in January. Being in the Championship would starve the club of major tv money and give our competitors massive advantage. It would really hamper us

      • Sickandtired

        He’s another loon, or probably one of the same ones, using a different name.
        Fatty threw saved up profits at Carr, for McClaren, who he appointed. Utter failure all round.
        As for ‘funds in January to strengthen’ he seems oblivious to the £20+ million profit the fat one is sitting on from Rafa’s summer dealings.

        • Rabid Dog

          Aye. Another loon.

        • Down Under Mag

          The Keegan quote is spot on the money – “handed money and power to people who deserved neither”. Those who wanted the good of the club like Keegan, Rafa, Hughton, Shearer have been ran out of town or otherwise treat like dirt while those who were yes men like Pardew, McClaren and JFK were given the backing they didn’t deserve and couldn’t do anything with. It’s all just a power trip for Ashley, he will always scroo over those who do not fan his ego.

    • Wezza

      Blocked.

    • Toon Arnie

      I think the vast majority on here do support the club, it’s only a few wind up merchants or social misfits / attention seekers who support Ashley or other clubs ? What makes you think he’ll support Rafa, what’s that based on ?

  • Wezza

    The noose tightens.
    “Delay and obfuscation”
    Just like at our club too.
    About time he was held accountable.