The season kicked off with demonstrations outside Sports Direct, around two thousand Newcastle fans gathering outside the SD store on Northumberland Street before the Tottenham match.
Keith Bishop may have told Mike Ashley that this will all blow over by September but his PR minion may have just possibly underestimated how strongly supporters feel about the disgraceful ownership of our club.
Sunday sees Newcastle at home to Chelsea and protest organisers have asked fans to congregate at 1pm to protest, once again outside the Northumberland Street store.
Attempts to sicken Mike Ashley continue, with Newcastle fans continuing to try and be an irritant to his retail empire.
As well as other brands he operates, Sports Direct is being targeted online, with fans slaughtering attempts by SD to put out positive messages on social media to try and stimulate sales.
After a gap of a month with nothing sent out, the official SD Twitter account has attempted a few Tweets in the past 48 hours and they have seen up to a thousand replies on each one, humiliatingly pointing out all of the disgraceful ways in which both Mike Ashley and his brands operate.
Newcastle fans also visiting the official SD online store and filling up shopping baskets so numerous lines show out of stock when customers are browsing.
Lets keep it going!
— ASHLEY OUT (@AshleyOutdotcom) August 22, 2018
The Mag – 11 August 2018:
Newcastle fans were asked to demonstrate outside Sports Direct against Mike Ashley on Saturday morning.
The campaign gathering pace against Mike Ashley.
The plan was to demonstrate outside the Sports Direct store on Northumberland Street in Newcastle from 11am to 11.30am, giving fans plenty of time to then get to the match.
As you can see below, a great turnout as fans make their feelings known.
— If Rafa Goes We Go (@IfRafaGoesWeGo) August 11, 2018
Protesting Newcastle fans in fine voice outside Sports Direct on Northumberland St. pic.twitter.com/4CxcjHGmch
— George Caulkin (@CaulkinTheTimes) August 11, 2018
The Mag – 10 August 2018:
Details of protests against Sports Direct and Mike Ashley have been confirmed on Friday night.
Newcastle fans operating under the banner of The Magpie Group, invite supporters to join them on Saturday morning ahead of the Tottenham match.
The peaceful protest will take place outside the Sports Direct store on Northumberland Street, starting at 11am and last roughly half an hour, which will then allow plenty of time for those fans going to the match to get up to and into St James Park.
Fans coming along to the protest are asked not to enter the SD store as part of the demonstration against the Newcastle United owner.
The statement reading:
The Magpie Group
Friday 10th August 2018
The Magpie Group announce details of protest at Sports Direct Newcastle North
Peaceful protest action to take place outside of Sports Direct on Northumberland Street in Newcastle upon Tyne on Saturday 11th August 2018 at 11am.
Magpie Group will lead proceedings and provide material. No entry into the Sports Direct store will take place. Relevant authorities have been informed.
Newcastle United supporters encouraged to take part in an audible and visible display of displeasure against Mike Ashley and his running of their football club.
NEWCASTLE UPON TYNE, ENGLAND – Friday 10th August 2018: The Magpie Group, an alliance of Newcastle United supporter groups, organisations, and social media accounts, today announce protest action against Mike Ashley’s running of their football club.
A peaceful protest will take place outside of the Northumberland Street branch of Sports Direct (Newcastle North) on Saturday 11th August at 11am, it is expected to last until 11.30am.
Thereafter full attention will turn to supporting Rafa Benítez and the team.
Representatives of the Magpie Group will be present in high-visibility jackets to lead proceedings and provide protest materials.
There will be no entry into the Sports Direct store, and all relevant authorities have been informed of the group’s plans.
With Newcastle United’s opening game of the 2018/19 Premier League season against
Tottenham Hotspur kicking-off at 12.30pm, supporters are strongly encouraged to attend in order to help create an audible and visible display of dissatisfaction with Mike Ashley.
This is just the first of what the Magpie Group envisage to be many protests against Mike Ashley and his Sports Direct chain.
Protest action will not cease and will likely escalate until Mike Ashley sells Newcastle United Football Club to a fit and proper person.
Mike Ashley is one man, we are a city. If you love United, stand united.