Only one topic on the lips of all Newcastle fans after Mike Ashley released a statement at 5pm on Monday afternoon.

The club’s owner claiming that Newcastle United is now up for sale.

As well as Ashley’s statement, his lawyer then gave an interview to Sky Sports talking further about the claimed intention to sell (you can read both of these below).

After over 10 years of being misled, we asked you the simple question:

‘Is Mike Ashley serious about selling Newcastle United and willing to take realistic price?’

The votes have now been counted and it is a very interesting outcome:

50.1% Yes 

49.9% No

It really is 50/50 when it comes to whether Newcastle fans believe Mike Ashley this time.

This is in sharp contrast to the media coverage of yesterday’s announcement, where there was pretty much a total failure to even mention all of the past promises to see the club, as well as a host of other things that supporters have been misled on.

It says something about the layers of mistrust Mike Ashley has created, that even when it is something we all desperately want (him selling the club), half of us won’t believe it when he goes to these lengths of releasing a statement and chucking his lawyer onto Sky Sports.

If nothing of substance has happened in the coming weeks, it might be worth asking this question again in a month or so’s time.

Hopefully though the club will have been snapped up by then…

Statement from St. James Holdings Limited (Mike Ashley) – 16 October 2017:

‘As a result of increasing press speculation regarding the future of Newcastle United, the owner of the club, St. James Holdings Limited, wishes to clarify its intentions.

As one of the Premier League’s oldest and best supported football clubs – and for the benefit of its many fans and supporters in the UK and across the world – Newcastle United requires a clear direction and a path to a bright and successful future.

To give the club the best possible opportunity of securing the positioning and investment necessary to take it to the next level, at what is an important time in its history, its present ownership has determined that it is in the best interests of Newcastle United and its fans for the club to be put up for sale.

To give an incoming owner the maximum possible flexibility to make meaningful investment in the club, including in its playing squad, the sale process will give interested parties the opportunity of deferring substantial payments.

A process will now commence of identifying new ownership for the club that will be capable of delivering the sustained investment in and dedication to the club that is necessary for it to achieve its ambitions.’

Andrew Henderson (Mike Ashley’s lawyer) speaking to Sky Sports – 16 October 2017:

“There has obviously been a lot of press speculation about Mike’s intentions towards the club.

“I think that there is a view that over the years there has been a considerable investment, perhaps a feeling that all that can be done has been done.

“So it is probably just a recognition that it might be time for a change.

“Our intentions at the moment are to see if the club can be brought forward into new ownership by potentially Christmas.

“That would allow for a period for serious interested parties to put themselves forward, for a diligence process to carry on, and then hopefully by Christmas for a sale to conclude with the sort of flexibility around terms we have discussed.

“If that weren’t possible then there is no desire to sell the club for any price to anyone. There is a lot of responsibility that goes with owning the football club so we would then look at that at the relevant time.

“That’s the objective but nobody has a crystal ball so nobody can say for sure what happens and when.

“I think back to the question of price, it will depend on what somebody is prepared to pay for the club.

“Football clubs have a scarcity value, nobody is making 150-year-old football clubs with the kind of traditions that Newcastle United have so obviously there is value there but then in terms of what the number is that will be dictated by how many people, how many serious people are interested, how many serious people can deliver and so we then get to how long will that take, how long do we give them.

“I think that is a matter for negotiation but certainly not all in year one so that’s how we would be approaching it.”



  • Paul Patterson

    A bit silly to vote ‘no’.
    If someone is willing to pay enough then of course he will sell.

    • HarryHype59

      The club has been up for sale since 2009, when he couldn’t find a buyer at £100m.

      • Paul Patterson

        Yeah, but if someone values it at £400m they will pay it . .

        • HarryHype59

          In theory yes, but the first bid from the Turkish biscuit magnate is £220m. Ashley is trying to make £120m profit despite under achieving for a decade!

  • Peaky Magpie

    Was always going to be 50/50 imo.50% hope and 50% don’t trust.Poll a total waste of time tbh.

  • Wor Lass

    The poll was rendered worthless by the second part of the question which mentioned Ashley accepting a “realistic” price. Noone knows what this is except Ashley. The other factor, of course, is that old truism, “How do you know when Mike Ashley is lying? His lips move.”!

  • Rich Lawson

    He doesn’t have to sell from financial pressure,so presumably he’s just bored with it now or negative publicity is affecting the core business.He will walk away with a profit at the end and what’s the chances of there being a clause in the sale that he gets free Sports Direct billboards round the ground for at least a year ?

    • 1957

      It’s a distinct possibility that he will expect the Sports Direct branding to stay in place if the new owner(s) take him up on his ‘generous’ deferred payment scheme. Free advertising until he is paid in full…

      I wonder if the HMRC issue has made him a more proactive seller. He will know the likely outcome of the investigation and wants to get out before the club is hit with a prosecution / big fine plus repaying any unpaid tax with interest.