Technology has brought Newcastle fans an illusion of knowledge
Life was far more simple for Newcastle fans in the past.
At least when it came to transfers anyway.
Back in the day, Newcastle fans would read stories in newspapers that the club was after a certain player but by and large, transfer speculation was minimal.
The bottom line was that you just waited for the Evening Chronicle to announce that NUFC had signed whoever.
The fact that you weren’t restricted to small ‘windows’ of opportunity to buy players probably helped as well, clubs being able to buy players during most months of the year, meant there weren’t these modern day artificial hotspots.
An illusion has now been created, with Newcastle fans and those of every other club led to believe that they are being kept up to date on the progress of transfers.
Obviously it is very much in the interests of Sky Sports and all of the newspapers, both online and on old-fashioned paper, to have you hooked on minute by minute, hour by hour, day by day, coverage as to what is/isn’t happening.
Is it really any different though to before this technology centred media transfer storm came along?
Yes, every minute now you can read new updates on how this and that transfer is progressing but when you strip it down, what are you actually being told?
At a conservative estimate, at least 99% of what you read/hear never happens.
Acres of coverage is given to ‘deals’ that never ever happen and were never going to.
Supporters want to believe that they are being kept in the loop and that the very latest update is the one that will prove to be true.
However, in nearly every case you are no better off than I was back in the 70s/80s waiting for the Evening Chronicle (not that they have a clue now!) to drop through the letter box to see if NUFC had signed anybody.
Football supporters, including Newcastle fans, are just as much in the dark as to what is going on as we were in the days when a phone was only something connected by wires to the wall, not something you could carry around 24 hours and instantly download the latest transfer exclusive…
(All contributions from Newcastle fans welcome, send articles (as well as ideas/suggestions) to [email protected])
If you would like to feature on The Mag, submit your article to [email protected]