Get your daily update and weekly newsletter by signing up today!


Sunderland fans in hilarious meltdown over new strip

4 years ago

Fair to say that Sunderland fans think that the world is working completely against them these days.

Only 12 months ago the mackems were celebrating yet another wafer thin escape from relegation, thanks to the gift of four points from Newcastle and the fact that despite not even reaching 40 points, Sunderland still stayed up.

Newcastle going down with not even Rafa Benitez able to save the Magpies, Sunderland fans were happy to shout the odds.

However, after once again proving themselves one of the worst teams ever to grace the Premier League, Sunderland are back in the Championship and looking to have next to no hope of bouncing straight back like their neighbours have just done.

The latest injustice visited on the Sunderland fans is this shocking new home strip, red and white stripes never look good to me anyway but I can see why the mackems might be getting a little upset with this one!

Especially when Newcastle have came up with their best design in a while, despite the sponsor logo’s best efforts.

Comments from Sunderland fans via the Mackem Ready To Go message board:

‘As it will look pink from a distance, it will blend in with the empty seats next season…’

‘The football strip equivalent of calling an early election…’

‘Well that’s hideous. Looks like a barbershop choir. They’ll have straw hats next.’

‘Worst strip in living memory.’

‘Cant beat a bit of Bully.’

‘We have no players, no manager, no money and no hope and the club is using a sunday league team to model a kit with a dramatic slogan about our future.

Why are they using a sunday league side in a marketing campaign with a heavy focus on the clubs future? They couldn’t even get a player who will be part of our future at the club to wear it?’

‘It sums up the current climate at the club, amateur incompetent idiots.’

‘I don’t like it but understand why the back is all one colour. It’s a new premier league regulation this year and at the time the shirt was planned/designed we were a premier league club so the club/adidas are hardly going to pay to design/make a second one in case we got relegated.’

‘Its an absolute shocker it sums up everything about the club that they thought it was acceptable.’

‘Whoever signed it off should be sacked it just looks amateurish and screams lower league.’

‘Horrendous. Rooted on history? Worst in our history more like.’

‘What’s bully’s special prize?’

Moyes out.’

‘I’ve often wondered if Adidas and the like have a “Premier League ” set of designs they reserve for the top clubs and a “Lower League” set of rubbish designs for the rest.

You have to wonder. They wouldn’t offer this to Atletico Madrid would they?’

‘I like it – it’s different and we really need different at our club – hopefully just the start of lots of different ideas on and off the pitch!’

‘Dear God that’s vile.’

‘This is terrible, I’m going to be sick.’

‘If you want to go to the match looking like a deckchair, then this is the strip for you!’

‘Be lucky to sell 10 of those.’

‘Time to rearrange the “deckchairs” while the club sinks!.’

‘The shoulders and sleeves look like they where designed by a lad on a bag of mixed cowies.’

‘It’s like bloody pyjamas. Best way to get rid of it is of nobody buys it.

As for the slogan, “Our future is root in our history”, it’s not even English.

Have we already been taken over by A Chinese consortium and nobody has told us?

Just hideous!’

‘Its not about buying the shirt, its about the history of the club. The way the player feels when he pulls the shirt on.

No player is going to feel 10ft tall and feel like running through a brick wall.

Pulling on that clown suit isnt going to make anyone feel like that. It is a shocker.’

‘More stripes than points last season.’

‘The first time I saw it, I made an actual noise of horror.

The second time I saw it I burst out laughing.

It’s utterly, utterly dreadful. It’s barely even a Sunderland strip.’


If you would like to feature on The Mag, submit your article to [email protected]

Have your say

© 2021 The Mag. All Rights Reserved. Design & Build by Mediaworks