A very early contender for saddest Sunderland fan of the year has emerged.

Sam Allardyce was confirmed as their new manager on Friday night, signing a two year deal, and immediately this Sunderland fan posted this amusing video in an apparent attempt to wind up Newcastle supporters.

Rather bizarrely (to Newcastle fans) the mackems appear to have, on the whole, welcomed the appointment of Sam Allardyce.

Maybe a match made in heaven…

Watch our early contender for saddest Sunderland fan of the year below, all other suggestions for this title gratefully received.