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‘Brave new dawn’ for Newcastle United and the media…

7 years ago

One journalist described it as a ‘brave new dawn’ for the relationship between Newcastle United and the media.

Some others weren’t quite so enthusiastic.

It seemingly depended on what side of the fence you were on…

Those who were allowed into the ‘open’ training session at the training ground were at times gushing , whilst those who were still banned from the ‘open’ training day weren’t quite so happy,

Mike Ashley’s favourite tactic –  divide and rule.

Scott Wilson – Northern Echo

‘A brave new dawn – open training session for the press at #NUFC. A major – and welcome – change of approach.’

Raoul Dixon – North News

‘I have photographed #NUFC pre-season for last 23yrs & today is best atmosphere & buzz of players & staff I have ever seen at training ground

Simon Bird – The Mirror

‘Newcastle united have thrown doors open to media today. Open training. Watching Mcclaren and squad in action.’

Paul Fraser – Northern Echo

‘Fascinating to watch Ian Cathro work with defence, asking them to press high up the pitch. A very assertive and confident young coach.’’


Luke Edwards – The Telegraph

‘McClaren held an “open training session” for members of the the media but both The Daily Telegraph and The Daily Mail were excluded for “negative coverage” of the club. There were also no journalists there from The Sun or The Times, who were the most vocal in their criticism of the media partners deal.’

David Coverdale – The Sun

‘NUFC might have held an “open” session for press but they still haven’t let certain people in. Now admit they are trying to control message.’


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