An eventful Sunday saw Mike Ashley actually speak to the (Geordie?) nation and now the Ashley Out campaign organisers have released a response to what the club owner had to say.

Seeing the owner speak, on the same day that the team won their first game since February AND at last dragged us over the survival line, was too much for any of to take in at one time.

So what was Mike Ashley’s statement all about?

Here is a quality dissection of the owner’s words by the Ashley Out campaign:

AshleyOut.com Open Letter

Dear Mike (an open letter to Mike Ashley)

Dear Mike,

So, you do have a voice? Your interview on Sky Sports, broadcast before the relegation decider vs West Ham United was the first time since May 2009 (when your gross mismanagement of Newcastle United resulted in relegation) that you directly addressed the fans. We have at least gained an understanding on why you appear so hesitant to do so; you are not a very convincing liar and have the confidence and composure of a 14 year old speaking in public for the first time. It would be interesting to see if Keith Bishop, your Public Relations adviser who arranged this interview with David Craig (another one of his clients, how cosy), was happy with your performance while reeling off your scripted questions and answers.

But let’s focus on content for now and consider what you had to say for yourself.

Q: Just how disappointed are you to arrive here today to find Newcastle in this situation?

A: I can’t have really imagined it erm, from Christmas I erm probably didn’t anticipate we would be anywhere near this situation, so erm obviously after the last couple of weeks I’m still a little bit shocked by erm where we find ourselves today.

Surprised to be fighting relegation? We were warned by various people who have worked closely with you, including Kevin Keegan and Alan Pardew, that football confuses and upsets you, and that when you are upset you do things that aren’t brilliant for the football club. But this defies belief, Mike. In the past two full seasons before this one, Newcastle United had displayed relegation form for one and a half seasons. It is no surprise that a football club with such results, ran without ambition, is fighting relegation.

When you lucked your way to a £3.5m windfall after Crystal Palace took Alan Pardew off our hands, did it not register with you that this represented an excellent opportunity to move the club forward and finally show a bit of ambition? By effectively opting to not appoint a manager for the second half of this season, and weakening an already weak squad even further in the January transfer window, you steered the club straight towards the cliff of relegation. The vast majority of ordinary Newcastle fans could see it, so why couldn’t you, or indeed the people you consider to be your knowledgeable advisers?

In any business, but even more so in competitive sports, once you stop aiming to improve you get found out. If you had paid attention you could have learned this lesson in 2009. Or again in 2013. Or even as recently as this time last year following a massive nosedive in results. You are not a very fast learner are you Mike?

Q: The fans want to know who is responsible. In your opinion is it collective responsibility or does it stop at your door?

A: My door.

Yes, we knew that Mike. Now do the honourable thing and put the club up for sale, as you clearly are not the “worthy custodian” you claim the club deserves.

Q: What would you do if the worst happens today to this club and it falls into the Championship?

A: If you’re talking about investing in the club I will continue the policy of investing in this football club.

The last time you invested a penny of your own money in the club was more than five years ago, but you have taken out £11m in loan repayments during that time. Maybe what you meant to say was that had we got relegated you would have been forced to discontinue your policy of zero investment in this football club? This would be done to ensure a swift return to the premier league, making the club more suitable for your exploitation as a global advertising vehicle for your company, free of charge. Any extra “investment” needed for promotion could be added to the club’s debt as you have done before.

ashley out

Q: Would you invest enough to make sure it comes back at the first attempt to the Premier League?

A: Yes, if you are, if there is such a thing, if you are able to guarantee that I would like to say I could guarantee that, that investment but obviously the results is not something that I can… (silence)

All we can say to this is thank the lord that fortune was on our side yesterday. You would like to say you could guarantee investment with the caveat that the results are…not your responsibility presumably? Well guess what Mike, they are. The buck for all of this stops with you.

Q: If the best happens, and you stay in the Premier League, what is the plan for the club?

A: Well we erm, I erm, only positive I think we got the club on a very sound financial f-f-footing so we are able to spend relatively and punch above our weight now with the current financial situation the club finds itself in.

Wait a second Mike. We have waited for eight years to hear what your plan for the club is, and this is the best you can come up with after all that time? The only positive is a very sound financial footing? Whilst we agree that other positives of your reign are few and far between, would it not be correct to state that our so-called sound financial footing is entirely a result of massively increased TV revenue in the Premier League? Is this you claiming credit for the club’s increased financial performance despite the fact that Newcastle United is the only club that has seen commercial and match-day revenue decline in the past eight years?

Putting that aside, your plan for the club is to spend relatively (?) and punch above our weight? Are you aware of the weight this club was punching before you bought it Mike, with the club regularly challenging for European football in the league and actually aiming to win a cup? These are concepts that may not mean anything in your world, but this is generally what people would refer to when asking what the plan for the future is, when speaking about a sporting institution.

Q: If you hadn’t come in to this club when you did and cleared the debt, where would it be?

A: Erm, financially not as strong, but erm but erm unfortunately I’m gonna add to that, that that isn’t really good enough, so it’s no good having the horse and cart scenario and we may have the cart financially but we now need to bolt the horse on it, and we’re going to.

To correct the interviewer, something you unsurprisingly failed to do, you have not cleared the Newcastle United debts, have you Mike? Not even close. What you have done, in effect, is nearly double the club’s debt.

Is this where you get confused about football Mike? We are unsure what your waffle about horses and carts is supposed to mean, but neither have anything to do with football as far as we can tell. Either way, we are looking forward to finding out what the plan is with the horse and cart, as it is bound to be a better watch than Newcastle United has been on and off a football pitch for the past few years.

Q: What’s your ambition for the club?

A: It’s, it’s now gonna be to definitely win something. And by the way I shan’t be selling it until I do.

Your ambition for the club is now going to be to win something, eight years in? Isn’t the ambition of any professional sportsman, sportswoman or sporting institution to “win something”? But only now, on the day that we stare into the abyss of relegation for the third time since you took over the club and mediocrity reigns from top to bottom, you want the club to win something? This statement wouldn’t have anything to do with season ticket cancellations would it?

You could be here a while if you will not contemplate selling the club until you have won something. But you will not, because we will not let you. Your threat of not selling the club until you win something is completely hollow: your entire model of running the club is aimed at not competing for Europe and surrendering the cups at the very first hurdle in order to run the club as cheaply as possible. This club will never win anything while you are here, and no reasonable fan trusts you to change your ways after having endured what they have for the past eight years.

ashley out

Q: Can we just be clear on that because there has been so much rumour, the club is not for sale?

A: Not at any price. And by the way when I say win something if we ever get in a position that we get a Champions League place that also qualifies as winning something.

“Not at any price” has a familiar ring to it. Ah yes, it is exactly what you said about Andy Carroll in November 2010, two months before selling him. With regards to Champions League qualification, you may be aware that Newcastle United played in the Champions League twice shortly before you rocked up. Great as it was, it does not constitute “winning something” in any way, shape or form. Perhaps an honest answer to this question would have been that you plan to sell the club when the stock is high. What you fail to understand is that your business model for Newcastle United is what makes it light years removed from challenging for Champions League qualification. Being in relegation battles for three out of the last six Premier League campaigns is not a coincidence, no matter how “shocked” you are about it.

Q: What is your message to the fans today ahead of this game?

A: Today we don’t need to be unlucky, not today! But from this day forward we will definitely be making our own luck.

What!? Today we don’t need to be unlucky? A double negative as in “today we need to be lucky” with a twist of “we’ve been unlucky to be where we are” for good measure, is that what this statement is? Let’s be very clear here Mike, for a club like Newcastle United to have to rely on luck on the last day of the season in order to stay up is not good enough, nowhere near. If you truly believe that we are where we are through bad luck, we will be here again, and again. A relegation battle is exactly what this club deserved for the shambolic way you have been running it from the top down.

Q: And finally Mike, there are obviously one or two things to sort out come the end of the season. Can we expect you and your advisers to act on that fairly imminently with regards to the appointment of managers and suchlike?

A: Well erm, on that basis it’s Lee Charnley and the football board that make those decisions, as it was Derek Llambias who brought in Alan Pardew. So I will not be picking the next manager, it’s not what I do. My job is to make sure they have the maximum amount of financial resources and it is their job to get the best pound for pound value out of those resources.

The same Lee Charnley who thought it was a good idea to effectively hand the fate of the club in the hands of a woefully under-qualified member of the coaching staff?

The same Lee Charnley who has laid out a blueprint that states the next in-coming manager is to have limited say on player recruitment and will have to accept a player being sold and not adequately replaced?

The same Lee Charnley who has stated that cup competitions are used as an opportunity to give fringe players and youngsters game-time, and who argues that cups are not worth the trouble and get in the way of Premier League survival?

ashley out

And the same Lee Charnley who has warned against qualifying for the Europa League because there is no money in it? His predecessor Derek Llambias was a casino manager with no previous experience, Lee Charnley himself used to be the club secretary. Would it not be sensible to employ some football people to make the football decisions at a major football club?

You state that it is your job to ensure that the club have the maximum amount of financial resources, so considering the fact that the club has lost a conservative estimate of £100m in commercial revenue from the fact that your own company do not pay for its branding all over St. James’ Park, do you consider yourself a failure at your job? We would assume that somebody whose job it would be at Sports Direct to ensure “maximum financial resources” who fell short by £100m would swiftly get their P45.

By setting the financial goalposts, as well as allowing such people to hold the role of Managing Director, you are responsible for whichever manager is subsequently appointed.

Q: And to be very clear: you’re here to stay and you want to make this club successful?

A: To be categorically clear I’m not going anywhere until we win something.

To be categorically clear Mike, we don’t believe a word you say. You are running the club exactly the way you want it, as a vehicle for the benefit of Sports Direct and yourself.

We will not be going anywhere until we have seen the back of you at our beloved Newcastle United.

To follow the campaign website and a wealth of other articles and facts go to AshleyOut.com



  • prestondave

    This needs to go out to all the media outlets so everyone else can see through the deceit. Please don’t renew season tickets until you can see the new credible manager in place and you can see the calibre of the many players that we will/ will not buy. If you get sucked in again then you flipping well deserve it.

  • Wingpaddock

    I support AO. I do not like Ashley, Penfold is useless as is Carver.
    For AO to start talking about Ashley being like a 14 year old and raising repeatedly Ashleys use of the word “erm” is not a very good communication. Whoever at AO agreed this is a knacker as are those who sanctioned it. Nothing the matter with the message but the stupid insults – no thanks.

  • pengprm

    The problem with AO is it is run by idiots who dont even know their club history. It was a long time before Ashley took over that we were in Champions League for a start. There is a reason only 200 odd people joined the occupy sjp protest. Ashley needs to go and so does Carver but AO are just bitter idiots who are as much to blame for this season as anyone for hounding out a good manager in Pardew.

  • “I think we got the club on a very sound financial f-f-footin.”
    Sound financial footing? Extreme financial mismanagement would be a more accurate way to desccribe it.
    1. Newcastle United subsidise S*** Direct’sprofits via millions of pounds worth of free advertising every season.
    2. Every club in the Premier League has seen massively increased matchday revenues, with the exception of us.
    3. Our debt under Mike Ashley has massively increased.
    This whole ‘sound financial footing’ story is a myth which Ashley has conned some gullible members of the media into believing. However, he hasn’t pulled the wool over my eyes.  When he says ‘sound financial footing’ I can see the reality and the reality is that Mike Ashley has repeatedly and continually acted in a way which is not in the best interests of our club.

  • Robbie1977

    Why the need for the insults? Good letter mind but ruined by the insults.

  • truemagpie

    I think he has some very bad advisors. But for the structure he imposes, you can hardly can a good one

  • Roppa

    I’m a great supporter of the Ashley out campaign, but this open letter wholly discredits the organisation. The letter is petty, personal, and quite frankly pathetic. To make public personal attacks, and to insult  an individual in such a way is totally wrong. I thought the Ashley out group was better than this!
    Whoever wrote, and approved this open letter, is no better than Ashley himself! It is tacky, unprofessional, distasteful & obnoxious.

    If this letter is supposed to represent the fans of NUFC, then it is doing them a great disservice.

  • Chemical Dave

    When you say it was a “long time” before he bought the club that we were in the champions league, care to state how long it was ? At the time he bought it only 9 English clubs had qualified for the cl knockout stages and only six had done it more than once…we were one of those six. As for Fraudew being a good manager dear oh dear lad, you’re easily pleased.

  • Chemical Dave

    Petty and personal? Haha, get a grip man.

  • HateAshleysBendyToys

    Roppa Typical fatty puppet

  • Ben Jefferson

    Can’t wait for champions league again, cheers Mike, great owner and smashing all round guy

  • pengprm

    2003 we last qualified for CL and Ashley took over in summer 2007. And Pardew has shown at Palace how good he is. Anyone who says otherwise cant handle the truth

  • Roppa

    HateAshleysBendyToys Roppa 
    I despise the man as much as anyone else, but the campaign should not be about trading petty & personal insults. It should be about his lack of ambition, his inability to hire the right people, his inept strategies, his total lack of communication, his disinterest in listening to the fans etc etc. Such insulting letters are an insult to the good people of Newcastle.

  • Oustonlad

    Spot on Roppa. I too am fiercely ante Ashley but what a poorly written, petulant and immature response from AO. Very unhelpful and one eyed.
    Call me naive but I now have hope things will change though letters like this cannot help.

  • ilullissat

    Question to the fans:do you like the way the football club is being run and if the answer is no what are you gonna do about it because things will NEVER change with current owner

  • MickWatson

    This letter makes me very sad.

    I don’t like Ashley and we need him to move on, but he has at least come out and said something, and our response is what?  A letter dripping with sarcasm, ridiculing his every word.  No wonder he doesn’t talk to us often.

    The club is a mess and this letter helps no-one

  • MickWatson

    Roppa You are 100% correct.  Awful letter.  No wonder he never speaks to us if this is our response.

  • IntravenusMP

    I love the self-importance of open letters, there appears to be one every day via the Mag. On top of tat, it’s not very clever and to be honest, if Ashley did ever take any notice of it, I suspect he wonders why he bothers. 

    We’ve had a shocker of a season, lessons learnt, let’s see what happens. 

    I’d be happy with a new centre half (on top of Jacelles), new left back, a wide right flair player, and a striker. Add to that the manager / head coach. Replace those that go on their own accord So if Sissoko / Tiote go, they need replacing  and Krul has already been replacement.

  • Oustonlad

    Now that MA has broken the ice and spoken in a very positive way, he has a real,opportunity to convince us he means business. Firstly by opening further the door of communication he has unlocked.
    Accept the fans forum invitation to attend a meeting.
    Appoint a top manager/head coach.
    Talk to us regularly.
    Spend well and big.
    If there was £34m in the bank in June ’14 there must be at least double that now.
    I think we need to lose 12 or so players and to bring 15 in and I think we need a net spend of at least £70m. I accept those sort of figures are unlikely to be reached but they should aim to be somewhere up in that region.
    Do the right thing MA and you can yet win back the supporters and render the idiots who wrote this shocking letter as an irrelevant sideshow.

  • v0ices

    IntravenusMP see the ashley employees are likeing each others posts again. What lessons have been learnt? Still have carver as manager and are wasting time in rebuilding. Same old story no change at all.

  • IntravenusMP

    v0ices IntravenusMP You sir are quite pathetic.

  • v0ices

    IntravenusMP v0ices and the same tactic of attempting to defelect from the argument with childish and pointless insults. Same old same old.

  • Chemical Dave

    Four years was a “long time” in your eyes ? Dear me, the eight years fat pig has been here must feel like an eternity to you then no ? As for Fraudew proving he’s a good manager at palace, who cares what happens there ? He was as useless here as he was at west ham and Charlton.

  • Chemical Dave

    Here he comes, intravenus apologist.

  • Chemical Dave

    He never spoke for eight years without the letter man, are you for real ?

  • Chemical Dave

    After 8 years you have faith in Ashley but dismiss the authors of this letter as “idiots” ?

  • wor monga

    Pheww…I can breathe again now that we won the game that
    counted, and also check out the Mag again…the site that puts itself up as the ‘true
    voice of the Geordie Nation’…

    Ashley has accepted total blame for being a total southern
    sh*thouse who didn’t understand the meaning of life up here, and…admits between
    the lines for putting the club in the hands of some complete no nowt tactical
    numpties (i.e Carver )…

    Why not leave it at that, and see what transpires…the sit in and demonstrations were
    miniscule, and we all know things have to change dramatically this summer or
    else this totally abysmal season we’ve just had will seem like the best we have
    ever had!!!…

  • IntravenusMP

    v0ices IntravenusMP Touche, Touce & err Touche.

    Irony is pretty ironic

  • Oustonlad

    On the strength of this infantile letter?
    Absolutely I do.

  • Munich Mag

    Wingpaddock Sorry like, but I tend to agree with you. Way too much unnecessary personal attack in this venomous response. Disappointing from AO.

  • PittsburghMagpie

    If you fall for Mike Ashley comments, then I have a bridge I want to sell you. The past 8 years speak volumes about his intentions. The interview was just one last gasp to try and back off the protesters and pressure so this parasite could leech off the club a while longer before being driven out. Don’t fall for his games.

  • wor monga

    Chemical Dave … Look man…nobody likes Ashley for the way the club has been
    run in his stewardship…

    …but there’s a lot less of us think that the likes of you
    can come up with anything better….hoping for relegation like you did…we didn’t
    want that…

    ..no bona-fide supporter of the Toon (or Geordie in the world) ever wanted that…no supporter of any
    club ever wanted that!!!

  • IntravenusMP

    Chemical Dave Or someone who can actually think for themselves rather than follow like sheep?

    The poisonous atmosphere the AO and previously the PO lot created did not help our season. 

    IF AO had put together some money themselves, I’d applaud their efforts but no, tey want him out but aren’t coughing up any cash themselves.

  • Oustonlad

    Do you and others now support opposing MA more than supporting NU?
    MA has done so much wrong and made so many bad decisions but yesterday delivered something new.
    Hope.
    If he doesn’t follow it through with tangible action then his words will prove to be futile and hollow. It won’t take very long to find out, and I for one am prepared to wait a few weeks to find out. If he reverts to form I’ll be as ante as anyone.
    In that case proper concerted and intelligent opposition will be required, not the level of juvenile, incoherent, spiteful, ill advised and poorly written drivel demonstrated in this letter.

  • Andreasmt

    Why write this to Mike and not lee charnley. The only thing Mike can do is to fire him since he is responsible for all club related issues.

  • wor monga

    PittsburghMagpie       Hey man…we’ve got more bridges here than we know what do to
    with already…so you can sell yours to the mackems…

  • Tony79

    1957  “The politics of hatred rarely wins in the long run only creates division which the club cannot afford.”

    What on earth does that mean?  he teats our club like a cheap tracksuit.  You want to cuddle him?  Its not hate its determination to get our club back

  • IanGaskill

    The door stops at Mr Charnley the man who couldn’t run a chip shop never mind our football club.This is the same man that came out in January and quoted that the team was big enough and strong enough for the rest of the season so therefore we won’t be bringing anybody in, and looked what happened we where saved by two players who stood up in the last game to save us from relegation Jose and the fans.Not only did this man fail to see we needed a centre half and a proven goalscorer he decided to let two defenders leave, he even tried to besmirch david Santon who bye the way didn’t want to leave. If this man stays in his position nothing will or ever change he is Lambias in disguise

  • Tony79

    Roppa Get involved with the NUST.  They are playing a serious and determined long game to get fan representation on the board and eventual ownership on the German model.

    Two sides of a coin.  We still must keep pressure on Ashley but must be propositional as well.  That is what the supporters trust is doing

  • IntravenusMP

    Tony79 Roppa  The MUST have not raised any significant money. If they want
    ownership like the German model (a utopia that delivers a very predictable league
    that is poor quality outside the ‘big’ teams.) how exactly are they going to
    raise the £150m or so required to buy 50% of the club shares?
    I’d have some respect for them if they put some money up but
    to date, nowt.

  • A lex

    Tony79 Roppa NUST may as well confirm the existence of fairies at the bottom of the garden. Their idea is a total non-starting pipedream – the figures required are simply too much and mind-boggling to ever believe possible.

  • Demented_Man

    PittsburghMagpie We win a game, Lord Gutbucket deigns to address his loyal serfs, and wouldn’t you just know it?

    The usual suspects come out of the skirting board to deliver lectures on being nice to fat parasites!

    Expect more platitudes in the next few days about giving Fat Boy a chance etc.

    Get those season tickets in lads!

  • keeganRescueUs

    I’m not an Ashley employee you bell end!!!!

  • keeganRescueUs

    Whenever I speak to other clubs supporters we are seen as hysterical petulant miserable sods. A section of our support need a good long look at themselves. Nobody’s opinion is any more valid than the next one and the suicidal Sids that populate these and the chronicles pages should just do one. They were one of the reasons I wrapped my ticket in, I could no longer bear to sit amongst such miserable mood hoovers any longer.

  • Peaco

    Completely agree. Firing petty insults is completely counterproductive and males AO seem petulant, amateur and actually less credible.
    They have a strong case, the moral high ground and in my opinion; the backing of most. I’ve actually donated to AO but would prefer that they stick to the facts, rather than put at risk the support of popular opinion.

  • nufcmag777

    It won’t be long to judge whether its all shite or not by the appointment Charnley makes and the new players signed.

  • Peaco

    I hardly think 1957 is endorsing Ashley-just rightly pointing out that this sort of ill conceived correspondence does little to win the argument and no doubt will go a long way in damaging their own credibility rather than Ashley ‘s.

  • RichGibb

    What an unprofessional letter! Ok, so MA’s interview wasn’t exactly great. It sounded a bit scripted to me in places. And he’s been too vague on some important issues. However…to respond with childish remarks, and low brow sarcasm? I don’t know, it just seems to dilute the valid points we have as supporters that have undergone eight years of poor mismanagment.

    I can’t help but feel that this ‘open’ letter to MA weakens our position by painting us as fans in a hostile light. Yes we want him to leave, for obvious reasons. But if he’s not to leave, a compromise needs to be reached. One in which he starts to invest in the club and re focuses our ambition to a level which falls in line with the stature of Newcastle United. This letter to Mike Ashley should have been calling him out, in a professional manner, to back up what he’s said with actions. Not used as a second rate opportunity to have a dig!

  • PeterParker2
  • Ollie Burtons Grandad

    One win and the Friends of Fatman reappear, hid bloody predictable.
    Fatman is a documented liar so his words mean nothing; let’s see if he actually does anything concrete as opposed to trying to boost season ticket sales with verbal diarrhoea.
    If he gets rid of Charnley and Carver and replaces them with people who actually have a clue its s start. Personally I reckon both of the Muppets will still be there at the start of next season.
    The clock is ticking for Fatman and his apologists.

  • Munich Mag

    Oustonlad maybe the MA Out campaign are adopting the “kick him while he’s down” tactic to ensure that he really does do something meaningful in the summer. As an earlier poster mentioned, we’ll find out pretty soon if the words were all just hot air. 
    Charnley is on a hiding to nothing, can see the “we just couldn’t get them over the line” excuse being rolled out, when Ashley bankrolls a massive budget of 4 million euros to invest in the team in the summer…

  • truemagpie

    I believe he will get bonus from the profits.

  • IntravenusMP

    Te Ashley out campaign just look like a bunch of self-appointed, attention-seeking fools who are mor eintersted in their own voice than adding anything positive.

  • v0ices

    keeganRescueUs and you felt the need to state this because? did you read my post? did you read the post it was a reply too? do you feel the need to randomly insult people on the internet? at what point did i call you a employee of ashley. Congratulations on your reasoning and debate skills.

  • v0ices

    IntravenusMP v0ices the most ironic thing being that i agree the open letter is childish and badly written.

  • mrkgw

    A shocklingly bad, unprofessional and quite brutal letter. Yes, Ashley damaged the club in our eyes but at last, he spoke to us yesterday. I thought that he came across relatively well and liked what he had to say. We should now give him a fresh chance to deliver.

  • v0ices

    mrkgw hes had more than enough chances.

  • toon tony

    “I will CONTIUE THE POLICY OF INVESTING IN THE CLUB “….continue what investing ???. No mention of I will not sell our best players either.

  • NottsToon

    Sorry, but all this talk of waiting to see if he makes good on his word is insane. How many times does this man have to lie to you before you get the point that he is a liar? Just because he had a nice chat with a fellow Keith Bishop client and didn’t give any details whatsoever about how he plans to change things it appears that some people have totally forgotten what has gone before.

    How many summers, how many transfer windows, how many managerial appointments have we sat here and said “let’s wait and see what happens”? Wake the fvck up.

  • IntravenusMP

    Tony79 Roppa Whoops, I meant NUST, in fairness to MUST, they did raise significant money

  • Tony79

    keeganRescueUs There’s a small section of our fans who are nobheads and the media and sky pick up on them, with their daft signs and daft crack and amplify it to the rest of the country.

    However, i make no apology to objecting to our proud club being turned into a cheap commodity our ground being vandalised and turned into an advertising hoarding and our team being turned into a mid-table business plan.

    He is the cancer infecting our club, its hard to be happy when all that we are geared towards is the joyless making of money.

  • radgiegadgie

    Yes, very childish and full of hatred.
    I suspect what ever he would say would be greeted with this kind of pathetic retort.
    He has managed the club badly, he’s admitted that, had the balls to turn up at the ground as well as gone on the camera – something he obviously does not feel comfortable about – and made a commitment.
    Just let it go and see what happens.

  • IntravenusMP

    NottsToon and what are you going to do about it? write another stupid open letter?

  • NottsToon

    IntravenusMP NottsToon Well, speaking as someone who has never written an open letter in his life, I’m going to start by laughing at you for being an idiot.

  • NotFatFreddy

    To be fair Ashley came across as more normal than most Club owners.  Remember he is a businessman first; was a squash coach-so a sports fan, surely he wants NUFC to be successful as his business brain will register it is good also for him personally and good for his Sports Direct brand.

    The problem is he is surrounded by gnomes.  I would happily support Ashley if he got rid of his gnomes; put in place some top football guys with experience and trustworthiness; appointed someone as a Manager not Coach, who can bring in his own staff (including a coach).  Pump in at least 100 million this summer.

    So there you go, I must be in a good mood since we stayed up. Imagine if Ashley woke up from a dream and realised he had really bought the golden ticket. Owner of a Great Club with loyal fans.  No trophies for years.  And he wanted to be that owner who actually was remembered for winning something!  He remains in control of our nightmare, but he could make the dreams come true IF ONLY HE WOKE UP TO THE FACT! 

    That is the sort o letter he needs to read, not the dross above.

  • mrkgw

    Radgiegadgie – Absolutely.

  • DonDickson

    Sorry guys but with this letter you just handed the high ground back to the fat man,if you had come out and pushed the positives from what he was saying then when he didn’t deliver again you would have really caused a ground swell in your favour with thousands standing up in response to your demonstrations instead of the few hundred,I hate Ashley I don’t trust him but at the end of the day he is a successful businessman and when someone like him comes on TV and talks for the first time you have to listen he has not got his business where it is today by being a idiot but he has got my football club on its knees by being one this is his last chance to put things right lets hope he takes it because he has now by going public on live TV put his business reputation on the line so shut up please and wait till he lets us down again and then I will happily endorse you’re AO campaign but you lost me at the moment with your Stupid response.

  • mrkgw

    Don – likewise. That letter is a disgrace and highly personal. The moral high ground. Has been lost now. Big time.

  • Chemical Dave

    Wor mong, go through my posts and quote date and time I said I wanted us relegated.

  • Paul Patterson

    To lower one’s self to mocking someones speech pattern is quite ridiculous.
    This letter helps no-body.

  • NottsToon

    Amazing how quickly principles are bought with a few words from the man who has overseen relegation, multiple humiliations, destruction of our heritage and disrespecting our heroes. It appears that the wider football community, the southern media and even Graeme Souness has a point about the fickleness of certain sections of the Toon Army.

  • Brownale69

    GET OUT OF OUR CLUB

  • StephenBowers

    That’s it. Every time you turn the telly on Mike Ashley, Come to think of it can’t be any worse than Carrager,Neville and Rednapp.

  • TheBoneYard

    While fully understanding the total lack of trust in Ashley’s words and the need to keep the heat turned up on him, I still find the whole tone of the letter as being very puerile with a negative aggression. A more positive aggression that challenges Ashley to demonstrate that his words have foundatiuon would have been a better negotiating start position. First challenge is the question of club management, lets see action now by releasing a statement re Carver’s and Charnley’s postions, why wait to take action on these key roles – take action now and show the fans that this time you realy do mean change.
    Personaly I dont believe Ashley, and believe the interview was a rather clumsy PR stunt, but what the interview did do was get Ashley on record – the letter should have used this fact and challenged his committed words, deconstructing every word in order to find fault is easy, sarcasm is lame and cheap insults is defeatest.

  • NottsToon

    If peoples biggest complaint here is that the letter is a bit insulting to the bloke who has ripped the heart out of the football club then I suggest that you all stay away from the internet. There are some nasty people out here and delicate little petals like you could end up in counselling for years.

  • Roscoefriend

    What a pathetic letter. Sounds like it has been written by an angry 12 year old.
    Yes the guy has been nothing short of shocking for 8 years but he says he is going to change that and has publicly stated he is going to try and win something or get back into the champions league. Isn’t that exactly what we are all asking for? Ambition?
    Let’s give them a chance to make things right this summer…
    At least we now have some hope for the future.
    HWTL

  • NottsToon

    Roscoefriend You’re drunk, go home.

  • MilitantGeordie

    Roscoefriend Did you believe him like? Wow.

  • hettonmag

    IntravenusMP  What a stupid idiotic comment to make would you have posted had we got beat yesterday I very much doubt it.

  • IntravenusMP

    hettonmag IntravenusMP Yes I would, i don’t mind contsructive debate but these guys are getting excited by their own self-importance. The rest of the country are laughing at NUFC because of these people.

  • ilullissat

    All hes doing is stringing the fans along,its like saying “just one more chance,just one more chance”and when they get that chance they dont change.Sooner or later the fans will say stuff you Ashley regardless of if he stays

  • IntravenusMP

    NottsToon  The issue is that these AO guys are pretending to be the
    self-appointed mouthpiece of the supporters. They are demanding to be taken
    seriously so the language of a keyboard warrior is not really appropriate when responding
    to the first bit of dialogue with the owner.

  • IntravenusMP

    v0ices in which case, No I’mm not an Ashley employee you bell-end.

  • NottsToon

    IntravenusMP NottsToon Sorry, my mistake. I thought the issue was the near relegation of the club due to gross mismanagement. Not to mention the relegation we’ve already suffered for the same reason, the lies, the player sales, profiteering and disrespect of club legends. 

    i mean, if the REAL issue is people opposing that and not being very polite about it then I totally misread the situation. My apologies.

  • hettonmag

    IntravenusMP hettonmag  This man has actually broken the hearts and sole’s of the fans of this great club and yet people on here are prepared to give him more chances, how many times has he  got to kick to kick some fans before you say enough is enough.

  • v0ices

    IntravenusMP v0ices then he must love your unpaid  devotion to him.

  • IntravenusMP

    hettonmag IntravenusMP In which case, get a group together, re-mortgage your homes and make him an offer. Paul Merson said yesterday that talk is cheap, nobody else seems to be prepared to put their money where their mouth is.

  • Hetton Mag

    Excellent letter. Just the sort of dialogue I wish could be had with Cashley actually having to justify his own, crass, puerile and shallow response to eight years of chronic mismanagement. I am stunned at the comments here supporting him. How gullible. A few half assed burbling so and everything is forgiven. just the same complicity in brainwashing that brought us another vile Tory government. please wake up the cancer in OUR club remains.

  • GToon

    I like it so much I will pay for the stamp. 2nd class, like. I’m not made of money! Good letter. Now that he seems interested in what us fans think, there’s even a chance one of his minions might show him it.

  • GToon

    It would be great to believe him but it would almost be a total change in direction. Notice he didn’t mention keeping our better players.

  • GToon

    Let’s hope they never stumble across the true Geordie on YouTube then!

  • Andgeo

    He may have stated that he thinks he now has ambition but what the ashley out campaign is saying is after 8 years he has demonstrated that he is not equipped to deliver. With total idiots like charnley around we will never improve.
    The simple solution is for ashley to bring in a management team who have an attachment to the club and who have experienced success in the past. We need people who know what needs to be done to be successfull and not second rate arse lickers like chumpley.

  • IntravenusMP

    GToon He’s hardly worth taking seriously either.

  • Andgeo

    Is charnley a Mackem???

  • hettonmag

    I can’t believe some people on this forum tonight  they are on  how insulting this open letter from AO is. Has Cashley not been insulting us for the past 8 years, he has disrespected us at  every  opportunity.

  • GToon

    Here’s my list of how he could turn things round. I know it’s only my opinion but some of the points are shared.
    If he has changed he will do the following:
    1 get a decent manager in.
    2 give the manager control of players sales/purchases.
    3 address the sponsorship issue, maybe paying the SBR foundation for the honor of wearing their name rather than charging.
    4 keep the best players (I’m not listing them as everyone’s opinion is different).
    5 get rid of the worst players without trying to make a profit on them.
    6 try and win a cup
    if he hasn’t changed he will do the following:
    1 immediately sell players and then say there is now some money to spend.
    2 appoint Carver full time because he deserves his chance.
    3 keep the club debt at the same never diminishing level while pocketing all the other money the club generates.
    4 refuse to sell up when things continue to go wrong.
    Wonder which list get the most ticked off it.

  • GToon

    He’s funny though!

  • GToon

    The bottom line is that what you and I say and what Ashley says is basically of very little value. It’s all about actions. Let’s see what happens.

  • IntravenusMP

    GToon Sorry, what is the sponsorship issue? Why would any club get rid of players under their values? We have a contract with Wonga, we can’t just break it. Some of the best players will want to leave, it happens to all clubs.

  • grahame49

    I’ve 99 problems and Ashley ain’t 1. The toon has plenty cracking under 21 fans who are here when were crap and the club have their loyalty for life

  • Roppa

    If the open letter is supposed to truly represent the fans, it should be retracted and the infantile insults removed before being reissued. In its current guise, it serves only to distance the ‘more mature & responsible’ fans from the campaign.
    Furthermore, and more importantly, it will undermine the entire objective, as few, if any, responsible news agencies / punters, will feel any empathy with the fans after reading it. 
    I have been an ardent follower of the campaign, but will no longer do so if it is going to resort to such petulant and juvenile insults that shame the Geordie public.

    Cut it out lads; Let’s focus on the many facts that expose his woeful ownership. We need all the help we can get, let’s not lose the support & empathy of the fans & the public.

  • GToon

    I think you are doing them a disservice there. I think it’s important that Ashley knows there is a collective of opinion that is against him rather than the odd murmur or muttering as people traps out of SJP. It’s about forcing his hand, making him listen. His little TV first was in response to the campaign and the people who are annoyed at the clubs running. Do you think if Ashleyout.com didn’t exist that he would have appeared on TV? You may find the letter is not to your liking but does it make you as annoyed as losing at home to the mackems the day after we sold Cabaye and naturally didn’t replace him?

  • Roppa

    Interesting, 3 hours ago, I had 14 likes on this post that criticised the open letter, and now they’ve been deleted!! Conspiracy theory anyone?????

  • GToon

    The sponsorship issue is that fans don’t want to buy a shirt with Wonga on it. Just imagine how proud we would feel if we paid SBR Foundation to have their name on the shirt. We get 15 million or so from Wonga. We could easily write that off and do something to make us proud for once. Remember Ashley made 100m overnight when the Tories won. Think of the growth in shirt sales if that happened.
    Try to win things, build a squad, show ambition and the best players won’t want to leave!
    We got rid of Cabaye for less than his value. We got rid of HBA for nowt. I think we need a clear out to freshen things up for the good of the club, not just the bank balance.

  • IntravenusMP

    GToon Some fans will not buy the shirt with Wonga on it but they were happy with Northern Rock that cost the country billion, Alcohol producers in Newcastle Brown, McEwens and Greenalls?  some fans are are picking and choosing their moments to be all precious. 

    Some fans moaned like mad that we were not maximising our commercial income and now we’re going to give it away? 

    We got rid of Cabaye for less than is value??? I guarantee he moves in the summer for less than we sold him for. HBA had issues that most of footballl knew and wouldn’t touch him.

    Ashley made £100m from he conservative victory? Really?

  • Demented_Man

    hettonmag It’s as if the win yesterday has somehow wiped out their memories.

  • IntravenusMP

    GToon Exactly, that is why te ‘open letter’ is a little silly

  • GToon

    His shares in SD went up by that amount the next day. The breweries are local employers and if they represent choices in life rather than preying on people’s situations. Anyway that politics. The shirt thing is that Ashley has that much money that he could do some good for once. I would argue that he would take in millions from shirt sales to offset his sponsorship loss. Isn’t this the kind of thing business people can work out. I do think YC was worth more than we got for him. Most people thought so at the time. It represented a good return but he was worth closer to 25m I thought.

  • NottsToon

    IntravenusMP GToon ” some fans are are picking and choosing their moments to be all precious.”

    Bwahahahahahahahahahahaha REALLY? You don’t say.

  • GToon

    But without things like it I honestly believe we would still be guessing what Ashley sounds like. Do you think that the boycotts and campaigns have had no influence on him? I think he isn’t daft and has tried to placate the fans and respond to issues raised by the websites, fans, campaigns and complaints.

  • IntravenusMP

    GToon Oh right, so wen the price goes down, like it did from February, what happens then? 

    I like a beer but alcohol hurts people for more than borrowing a few quid until payday. Overspending is the ultimate individual choice, as is applying for a loan – nobody has a gun to their head. Wonga are far preferable to the underground money lenders. 

    It would not take in millions more in sales, only a handful of people really get bothered by Wonga. In reality , it’s not Wonga they are upset about. 

    I think Ashley thought so too and the failure to replace him cost JFK is job BUT I wager tat Cabaye will move this summer for far less.

  • Munich Mag

    Roppa the toon don’t have the empathy of the public outside of tyneside. the majority of them think the club is a basket case, fans included. the Ashley Out letter reinforces that stereotype.

  • IntravenusMP

    GToon No I don’t, I tink e had a plan and got the shock of is life in getting so close to relegation. I think he is very aware that a strong NUFC is good for him, SD and his investment.

  • IntravenusMP

    Munich Mag Roppa exactly, last week on QPR’s fanzine forum, there was a very good article suggesting QPR would dream of being us.

  • NottsToon

    IntravenusMP Munich Mag Roppa Didn’t finish reading the article right to the end then?

  • NottsToon

    IntravenusMP GToon And now you’re defending Wonga. You really have no limit to the depths of your brown nosing and idiocy do you?

  • NottsToon

    IntravenusMP GToon On what evidence? The last 8 years would suggest otherwise.

  • IntravenusMP

    NottsToon IntravenusMP GToon I care neither one way or the other about Wonga. Simply it’s a bit much to moan about Wonga yet be OK with the other sponsors we’ve had.

  • GToon

    Look the bottom line is that Ashley has more money than I can type. He has a unique opportunity in life to really make a difference. To create an amazing dream of a club. To create that much pride that the ground would burst with emotion. He wanted to “have a bit of fun” when he bought us so let’s have it! Money doesn’t matter to him. It really doesn’t. So make decisions that other people can’t. Change lives for the good and create something we can be proud of not just something that is sound financially. Look at the money spent at Citeh and Chelski. They run at a massive loss but ask their owners if it’s worth it. How much would Abramovic pay to see his club win the league? With the right investment we could be twice the club that they are. So let’s see. Over to you Mr 3.5 billion.

  • Umbongo

    Totally agree with Roppa , this open letter is an embarrassment and serves no purpose and does not help the issue .
    The challenge now is to hold Ashley to his word and try and unite the club from the top down . We have to try and work together or we will continue to get the same results .
    It would be nice to see the same effort from the campaign going into this . Only by getting everyone on the same page and at least trying to be positive will we actually start to move forward .
    People will be skeptical but this is an opportunity that cant be missed and needs to be built on .

  • IntravenusMP

    GToon Money matters to everyone, he will care about his kid’s inheritance he will care that things are secure. Rich people did not get ric by taking their eye off the ball. Things changed at NUFC when he started to count the losses and losing KK saw his bit of fun become quite nasty. 

    Look at Chelsea, when Harding died Chelsea were about to go bust, hemoraging money and nobody to cover the bills. They were very lucky to find a chap who had deep enough pockets to take it on.

  • IntravenusMP

    NottsToon IntravenusMP GToon The clue is in the name, pay day loan. You borrow a bit until pay day. They are a service that when used responsibly can be a handy way to fill in a gap in cashflow. Like wit alcohol, it’s down to the consumer to be responsible in consumption

  • NottsToon

    IntravenusMP NottsToon GToon Yeh, and Al Copone was an insurance salesman.

  • IntravenusMP

    NottsToon IntravenusMP GToon ironically, he sold alcohol

  • GToon

    Kids inheritance!!!! I think they’ll be ok! Right then how about this approach. If he won’t spend then let’s look at the best clubs. What’s their structure like? Can we replicate them. Can we fill every position we have with the best person we can afford? What makes clubs successful? What is the best way to play? Where should we target our funds? Should we spend big on a manager or players or the academy or what? Let’s look at the clubs who get it right. So far Ashley has done things his way and apart from the balance sheet, it simply hasn’t worked. There, how’s that for ya?
    In reply to the Chelski comment you made. Answer me this. Was it worth it? Is Abramovic a fool or is he right?

  • NottsToon

    IntravenusMP NottsToon GToon And provided protection. If he was in business today no doubt he would adorn our shirts with pride and you would defend him too.

  • IntravenusMP

    NottsToon IntravenusMP GToon as I say, you are picking and choosing your moments to be mock-outraged.

  • NottsToon

    IntravenusMP NottsToon GToon And as I say, this from the man who mock outraged against the tone of a piece written about a man who has destroyed much of our heritage and good name.

  • GToon

    You should have translated for him!

  • Roppa

    NottsToon IntravenusMP Munich Mag Roppa 
    Yes, I read the article to the end, but my initial reaction was to stop, as there was so many unnecessary insults within the content. Consequently, the constructive content of the article will be lost to the many people who begin to read it but are ‘turned off’ by the stupid juvenile insults.
    ‘Ashley out’ was perceived as a professional & responsible organisation – it is crucial that the perception is maintained!

  • Oustonlad

    Exactly. So don’t write foolish, crass letters in our name.
    We need a professional, dignified and articulate body to represent us not the juvenile and inept amateurs who penned thus irresponsible and shoddy tosh.

  • NottsToon

    Roppa NottsToon IntravenusMP Munich Mag I was referring to the QPR article.

  • GToon

    Bet you thought it though!

  • Oustonlad

    Are you for real?
    This embarrassing letter needs to be removed and destroyed.
    Total rubbish.

  • Roppa

    NottsToon Roppa IntravenusMP Munich Mag  Sorry Notts, I misunderstood.

  • Ollie Burtons Grandad

    What a load of utter bolllocks. There is only ONE problem and its Ashley.
    If he decides to live up to his promises then we might have a decent team next season. If is simply more lies to boost season ticket sales then we will soon find out.
    Meanwhile stop whinging about the AO letter as it makes no real difference.

  • GToon

    You might not like the campaigns but what would you do? Nowt? I would imagine the fans in AO and PO have been putting their money in the club for years. I would suggest that as a proportion of their disposable income it represents much more of an investment than Ashley has made. I’m grateful for AO and PO. They have forced Ashley into a rethink.

  • GToon

    Me neither. I’m a teacher , although I frequently get called a bell-end.

  • Oustonlad

    I support neither Charnley nor Ashley but my point is infantile letters from a body purportedly representing our better good serve no point and are actually infinitely negative.
    We are stuck with MA and I’m just living in hope that yesterday marked a significant change on his part.
    Charnley is someone we should not be stuck with. MA should realise he’s hopefully unqualified to do his job, inept and so out of his depth he’s drowning. Send him back to being company secretary, an important job but not as important as running the football club which he patently can’t do.

  • Oustonlad

    And you sir are one eyed (which is blind) and have list sight of what we’re trying to achieve.

  • GToon

    I didn’t write it but I’m glad they did. I think the campaign do a great job. Why has it taken him 8 years to finally say he might invest in the club to win things? Why should we trust him? I can’t even buy my kids a shirt with a players name on since he took over as they get sold before the shirt has been through the wash. We’ve had too many blows to doth our cap just yet.

  • Oustonlad

    Oh dear. You really don’t get it do you?
    It’s about a decent team providing entertainment and HOPE.
    MA gave us the spectre of hope yesterday and since we’re stuck with him we ought to have the patience to wait a few weeks to see if he delivers instead of writing childish and unprofessional letters which you think is fine because the world and the Internet are cruel places. You should ask for a job at AO. You’d fit in well.

  • NottsToon

    When a bloke pouches you in the face do you apologise for getting your blood on his knuckles and live in hope that he won’t do it again, despite the fact that he has done it time after time? It appears that you are the one who doesn’t get it.

  • NottsToon

    The removal of the man who has destroyed our good name and much our heritage ? This isn’t a tickling contest you know?

  • Peaco

    No, you kick the cr&p out of him, take yourself down to his level, lose the support and sympathy of most sane people, get yourself arrested and end up on worse strife than your assailant. That’s right isn’t it?

  • GToon

    Hahaha. Well, err yes!!

  • NottsToon

    Because there is clearly no middle ground between comaining about being impolite and beating him up is there?

  • IntravenusMP

    Oustonlad That’s te point, unless anyone attempts to raise some real money to buy him out, we are stuck with him . e’s told us what he wants, the best thing to do, unless we have a spare £400m to buy the club and extra £100m to invest is to make it fun again. 

    It’s not hard, remember when Cabaye joined and we were playing well, we just need a feel good factor. mistakes have been made and we have been unlucky to boot. We don;t even need too many players 4-5 will do and a coach. 

    Take Ashley at his word now, we have nowt to lose. Stupid letters like that above can only do damage.

  • Mal44

    Roppa  I agree. This isn’t a helpful letter. I can understand the mistrust but we will know very quickly whether the Ashley interview is going to lead to a change in direction. We will know within a few weeks whether we have a new coaching set up and whether there is going to be significant investment in the team and also whether we are entering an era of improved communications. They should have waited to see if, at least initially, there were signs that these were not empty promises. I feel the letter is a backward step.

  • IntravenusMP

    GToon he’s clearly a fool because if he decides he wants out, he’ll never get what he put in but he doesn’t care because whilst he has London investments, he’s politically immune to a change of regime in Russia. In fairness to Ashley, he’s not in the same league. 

    Be realistic, Ashley wants to build an empire but he does not need to hide his wealth in fear of political instability. He’s done a good job of shaking up the sporting retailers, he’s not an oil baron. He’s not a nation state. 

    Talking of kids inheritance, do not e surprised if Rangers does not become his daughter’s inheritance or even NUFC.

  • Roppa

    Mal44 Roppa  I totally agree, the appointment of a top class coaching team will be an accurate indicator as to the integrity of Ashley’s comments. All will be revealed by this single appointment. I sincerely hope that he is, for once, being truthful. Ideally, he will also a appoint a Director of football – KK would be absolutely perfect – but that is perhaps a step too far, unfortunately!

  • GToon

    I don’t think his kids want NUFC. I think if he had his time again he wouldn’t have bought us. I think he will get what he put in. You see a lot of info on here about money and what he has got from us. I think he is doing well.

  • IntravenusMP

    GToon  Yes, I think Ashley will get is money back but Abronovich will not.  

    The info on here is very ill-informed. Ashley is hardly coining it in from NUFC and no, I suspect he’d have rather put his money into something where he’d be appreciated.

  • GToon

    But does he need it back? What is enough? He could be appreciated here. It’s up to him.

  • IntravenusMP

    GToon Why would he give his money away? We do not have a right to his money, he’s taken the risks etc to earn tat money, why do we deserve it? 

    He is going to run NUFC as a going concern. Arsenal model, Southampton model whatever but he’d not going to be reckless & why should he?

  • GToon

    If he made us successful he could print money. Just like Freddy and Sir John Hall before him.

  • v0ices

    IntravenusMP GToon $5 billion ashley $9 billion abramovitch pretty much yes they are in the same league just one is  a little higher up it. Net investment in football clubs they own? Hmmm as usual you dont like facts getting in the way of your imagination.

  • IntravenusMP

    GToon Jeez, the invention of profit for dividends, it’s Fat freddy that reminds me of how things can go wrong

  • IntravenusMP

    v0ices IntravenusMP GToon Oh, a spare $4bn is nothing?  Ashley’s wealth is less liquid than Abramovitch’s but the main point is Ashley does not need to old a whole load of asset in a western democracy.

  • v0ices

    IntravenusMP v0ices GToon I think the main difference between the two is abramovitch loves his football and enjoys watching chelsea play. Ashely loves sports direct and views Newcastle United as a way of boosting SD’s place in the market a policy that has worked very well. To be honest I would have no issue with Ashley allowing the club to live within its own means as long as he made sensible appointments, treated the fans with respect and alllowed it access to the commercial revenue streams he has denied it for 8 years. History is history and I would have no issue with Ashleys continued ownership under such circumstances.

    The point i was trying to make is they could both lose a billion and it not change their life at all other than as a figure on a ballance sheet.

  • DaveNuFcHays

    That open letter is pathetic and cringe worthy sounds like it was written by a 12 year old hating on his worst enemy as much as id love Ashley to leave our club this is just embarrassing and pathetic and you’re making the fans looks like complete fools.

  • dav_art

    This letter is embarrassing. There’s no need resort to insults when you could have stuck to the facts and made a constructive argument to his points.  You lose credibility and it hardly encourages Mike Ashley to speak again.

    He’s berated if he doesn’t say anything and berated if he does.  I just don’t get it.

    I’m not a fan of Mike Ashley and I’ll wait to see what he actually does this summer.  I was wavering to join the out campaign but on the basis of this open letter I won’t be.

  • Demented_Man

    dav_art Does Ashley seriously deserve any respect after murdering the club?
    In any case, the letter wasn’t really addressed to him, but to the supporters.

  • DownUnderMag

    I think we need to be realistic, the proof is in the pudding.  Not just what happens in the short term as I do think we will invest, but what happens in 6, 12, 18 months down the line.  Will we buy now to secure top flight footy again and then sell up prize assets in January when their stock is high to cash in and offset what was spent in the summer?  That is what is on most fans mind at the moment.

    But I think writing letters of this sort is rather childish to be honest and accomplishes nothing.  Ashley gets berated when he doesn’t speak, then gets criticised left and right when he does, certain groups intent on over-analysing every word he said and see what dirt they can find…it’s dangerous and undermines the credibility of any sort of campaign to get the man to change the way he runs this club.

    There are obvious question marks over some of the content of his interview, the timing of it and the seemingly “propaganda” laden way it was conducted.  I hope some if not all of it was true, more-so I just hope Ashley realises that we cannot go on the way we have been and expect to escape relegation again next season.   We need a manager of a certain calibre, we need top quality player reinforcements and we need to trim down the all-so-ran players that take up spots in the squad without us actually being able to call on them to do a job.  I hope Jonas has done enough to get a new contract.  i hope Williamson has done enough to get sent packing.  And most of all I hope Carver has done enough to prove that he is not up to the job of top flight manager (and nor is McClaren for that matter).  

    Time will tell, but there is a grey cloud over St James that only one man has the power to shift right now, over to you Ashley, prove you have what it takes to deliver on your promises for once, show the fans you care about this club and show the world that a leopard can change it’s spots!

  • sickchip

    Terrible, and embarrassing letter, that sounds like it was composed from the same idiot logic that formed the utterly stupid Pardew Out campaign.

  • GToon

    Yes, exactly. Even half of that figure would change our club forever. How about expanding the ground for a start. More customers!

  • BillytheFish

    So what if we win the league cup next season, shall we protest down Wembley way???

    we need a balanced view from a supporters representative group, maybe then the club will debate you.

    I have no time for this man, his company, or his loan shark friends, but we are where we are thanks to people who sold to him and should have known better. So we as the fans need to keep our powder dry, and hold Mike Ashley to his words.

  • GToon

    Spot on. Long term, not short term. 35m net spend on 4or 5 players would do. Keep the better players and get a decent manager. And we already have that much in the bank anyway. Just don’t start the ball rolling with Carver as manager!

  • BillytheFish

    The problem Ashley has now is they will need time for any investment, and new manager to bed, and I doubt he will be afforded that from our fanbase, and local media who have now run out of time and patience.

    So maybe best if he just sells up and goes somewhere else……

  • GToon

    Billy, the protests are more about what has gone on for the last 8 years rather that the content of the letter. Naturally all of us welcome the new approach that involves winning something but just cast your mind back to the previous seasons and players sales etc etc. fans are rightly angry about the way the club has been run. If we start trying to compete now then we are miles behind the competing teams and yet we could have built on that 5th place finish instead of keeping our powder dry as you say. The slightest hint of success here could snowball into the biggest money spinner Ashley has ever known. It just needs him to start the ball rolling. I can’t believe that none of his advisers have ever said “let’s try x, y or z, it could make a fortune” rather than the obvious players sales to generate funds.

  • NottsToon

    And how exactly do we do that with so many of the “wait and see” crowd resurfacing all of a sudden because a proven liar has promised them a candy bar?

  • NottsToon

    It’s more polite than his actions deserve.

  • NottsToon

    Haven’t we been waiting and seeing for 8 years now? How has that worked out so far?

  • NottsToon

    As much as those folks entering the stadium in their Wonga shirts to sit in silence for the last few months?

  • Chemical Dave

    Would love to know how many “new” members the mag has received on the back of this letter who have been more outraged by its content than the 8 years of fattys ownership? Rats.

  • Chemical Dave

    Billy blaming fat feeds and Hall’s crystal balls here…

  • NottsToon

    Plants more like.

  • NottsToon

    What opportunity?