The protest may be futile, the boycott may be minimal, there is that chance.

Mike Ashley may pay absolutely no attention to the efforts of Newcastle United fans who have quite clearly had enough, there is that chance.

(To feature like Notts Toon, send in your articles for our website to [email protected] – all views are the author’s own etc etc)

It is most probable that after the protests and boycott on Sunday that the only person passing any comment on behalf of the club is that penny comedian John ‘real geordie’ Carver, but it isn’t really about immediate reaction is it?

No one expects the owner to suddenly have a change of heart, sell up and quietly scuttle off into the sunset with a few carrier bags of Donnay tracksuits and some reduced Lonsdale trainers do they?

So what is it about?

For me, and for many who I speak to and read, it is simply about pride. About the pride of our once great club, the pride of the city of Newcastle and about the fans taking back some pride in themselves by exercising the only right that Ashley can’t take away, our right of protest.

This is a man who has openly insulted club legends by his actions, a regime who have dumped memorabilia and pictures of our glory and heroes into a skip, who renamed our stadium, proved to have lied to fans in a legal proceeding, disbanded the singing section and sold the crown jewels to replace them with tin, and cheap imported tin at that.

What was once the beating heart of a city and a community, what was once the pride of the North East, what was once one of the biggest names in English football and regularly competing in the highest European competitions, has been cast aside in the name of profit and retail advertising.

The greatest crime in all this though, for me, is that we the fans of Newcastle United have allowed him to do this, so sure are we of his absolute power that we are even reminded of it by our own.

Tell me how that can be right? How could we let this happen if our love for this club is as genuine as we all claim it is?

Over the last 8 years many once loyal fans have all reached their breaking point, some earlier than others. Season tickets kept in families for generations have been given up and cancelled, once ardent and passionate fans now take only a passing interest in the events on Barrack Road, but why has this not had an effect so far?

My belief is that the deliberate tactics by the club of long payment deals, fixed pricing and discounted season tickets has led directly to this situation.

Those same seats once filled with passionate Geordies and now occupied by fans of Premier League football as a status symbol, drawn in by the Sports Direct style ‘stack em high and sell em cheap’ ethos towards supporters.

If you think I’m wrong then tell me how wonderful the atmosphere is inside the stadium these days? I remember that it used to be the noisiest ground in England, bar none, win, lose or draw, now I would doubt that we are in the top 10! Where is the famous Geordie roar? Where is the passion from the stands? Does this really represent Newcastle United?

On Sunday the fans of Newcastle United have a choice, the choice to stand against the years of lies, insults, broken promises and blatant profiteering, or to continue to sit in silence as an apathetic mass bemoaning their lot but taking false pride in their status as uber fans. If you genuinely love Newcastle United, if you genuinely want change, if you are not happy with the way our history and heroes have been insulted and disregarded then the choice should be a simple one.

If you are happy to take your comfy seat, enjoy the view of the shambles on the grass and dutifully pull on your Wonga shirt, then please know that your inaction causes this situation to continue and you have no more right to moan about it than a man who finds his Sondico trainers let water in after only a week of wear.



  • PeterRobson

    Here´s the answer to: “What has happened to the beating heart of our city ?”

  • jarra lad

    I’ve been a fan for over 50 years and have had a season ticket since 1982. The only time I’ve ever boycotted the club was in 1989 when I joined the “United Supporters For Change” movement in support of Sir John Hall’s Magpie Group takeover bid. I like to think we played some small part in its eventual success. I’ve been unhappy with the Ashley regime for some time but haven’t yet got to the stage where I feel able to give up my season ticket. However I feel the time has come to make our feelings clear about the life and soul being sucked out of our club so I (along with my wife and son) will not be attending the Spurs game on Sunday. It may have little effect on Ashley but at least it will show the rest of the country that there is still some fight left in us.

  • NUFCANADA

    What a passionate well written article. Well done! This should be sent to the Chronc. My thoughts are with the boycott on Sunday from across the water. Be heard!!!!!

  • toon53

    Marvellous piece.  Expresses what so many of us feel (but can’t articulate as well as that).
    Like jarra lad, I also boycotted in 1989, and I’m sure he found it as painful as I did.  We made that sacrifice though out of love for our club. It was short-term pain for long-term gain, and like jarra lad, I like to think we contributed to that change that led to the great Keegan era.

  • 50trevor

    Brilliant Article. Its been a difficult decision whether to  attend on Sunday but made my mind up yesterday 3 empty seats in the platinum club.

  • LeazesEnder

    Heartfelt…. I wish I’d said that….

    We can only hope it reaches the doylems

  • NottsToon

    This was a real “drop the mic” piece for me lads. I know that the majority on here feel the same or similar as I do and thats great. The nay sayers are few and frankly illiterate morons so I’m not concerned about the drivel that they type.

    Sunday has to have an impact, it has to be seen and it has to make headlines. I’ll be there, tall bloke with a shaved head in the old blue star home shirt, say hello if you see me or have a go at chinning me if you like…..I’ll be there.

  • Yar562

    Great article . Totally agree with all the comments . Would only like to say this time please don’t start turning on each other . As supporters We all have different opinions on how we think our club is run. please try and respect all points of views. For me if you can’t not go to the match .please think about leaving your seat after our tribute on 17mins . This is not in any way disrespectful to the memory of the lads .but I think it would be a powerful message seen around the world by the live Sky tv .

  • Sickandtiredstill

    I think you’ve hit the nail on the head. The majority in St James’ now are the Uber fans, not real or true ones. They seem happy enough to accept anything, no matter how bad it is, and do so in general silence.

    More reason to make noise outside, before, during and after.

    I

  • Toon Magpie

    The city is not United.

  • Toon Magpie

    One set of fans want to dictate their agenda to another set of fans.
    The other set of fans are quite happy for those who don’t attend to not attend with boycott or go support another team like Gateshead or disappear into the general non supporting people of Newcastle
    And there have it. The angry stems from the ones that cant impose their view on others and this has always been the problem with this type of person throughout the world throughout history. In the past this has resulted in wars when one set wishes to impose their view on the other

  • NottsToon

    This lad is just about the most obvious internet troll that I have ever seen. Thick as mince.

  • northender

    I absolutely agree with everything you say here. In fact I posted a couple of things like this a few days ago…….