Which are the cities where most Newcastle shirts are sold?

Figures just released by our glorious owner’s Sports Direct, show that it is not Mr.Ashley’s shops within a stroll of St. James’ Park that sell the most Newcastle shirts.

newcastle shirtsInstead it is the London branches of SD that sell the most NUFC replica shirts, with stores in the capital selling almost a third of the entire Newcastle United SD sales, the city of Newcastle coming in second with almost 21% of sales.

However, despite Mike Ashley closing down various Newcastle United club shops, there is still the one at the ground that competes with his SD stores, so overall more shirts will be sold in Newcastle in total than anywhere else.

The biggest tragedy of course is that so many fans are so fed up with Ashley’s running of the club that they even refuse to buy the replica shirts, with Wonga’s presence hardly helping either.

Long gone are the days of yore when Adidas produced classic Newcastle United shirts and there were queues around the block when a new design appeared.

SD Newcastle shirt sales by city;

32.48% London

20.97% Newcastle

7.42% Bristol

5.12% Belfast

4.09% Ashington

4.09% Durham

4.09% Edinburgh

3.07% Perth (Australia)

3.07% Coventry

3.07% Leeds


  • Kev82

    Check your receipt, the store at the ground isn’t competing with Sports Direct, it is a Sports Direct

  • Burrells

    I’ve not bought any product since the first Puma home jersey simply out of protest. Protesting against Mike Ashley, against Wonga and the poorer quality and design of the Puma attire in general. I’d imagine lots feel similar!

  • Davidelder888

    5.12% in Belfast 1in 20! That’s pretty big where are you all? We need a supporters club or a militant wing to attack Sports direct stores lol.

  • Maximus Moose

    I always thought Aussies were Daft, they go surfing with Great White Sharks, Swimming with 20ft Croc`s & now they`re buying Newcastle shirts

  • LeazesEnder

    Kev82 That’s what I thought too… Ashley didn’t put the Shop name up as SJP!

  • Jimminie Crickett

    It’s difficult for me to find a newcastle shirt by me in the states ever since we switch to puma.

  • Toon69

    I’ve never seen a Toon top in any od the SD shops I’ve been into, that both here in Edinburgh or in Cyprus!!! Plus the only thing I buy out of them these days is the cheapo footballs for my dog to play with & rip apart :)

  • Pulse33

    Maximus Moose Haha, I could have picked any club to support but chose this one. I was 6 or 7 playing Fifa 04 and I picked Newcastle cause I liked the look of the kit. Never looked back since. Now I stay up to absurd hours of the morning each week watching them play.

  • Maximus Moose

    Pulse33 Maximus Moose Like i said Crazy

  • baty1963

    0% sold in Sunderland i don’t belive that lol

  • Monument Mal

    Toon69 You shouldn’t be giving Ashley ANY of your money

  • LeeNacson

    Im from Sydney, Australia and im sure geordies come to perth to the mines with the rest of the UK. 

    Yeah even people here think im silly for being a newcastle supporter, F&#k that! Toon for life, i bleed Black & white!

  • Special Z

    Wonder how the volumes compare to season 94/95? Having Wonga printed on the front doesn’t help!

  • LeeNacson

    Pulse33 Maximus Moose

    Yep! really fun to be up at 4am watching a game streaming off the net at a really bad rate and staying up to watch a hammering from a promoted team ful of nobody’s. Cant wait for the ashley era to finish.

  • tyneside tommo

    Dean you really are disingenuous. But then it’s easy sitting at a keyboard and not having to face those you so readily slag consistently.
    It all makes perfect sense except for those who can’t see beyond their nose.

  • tyneside tommo

    Anyone got the sales figure for Glasgow? Lol

  • danny_c


    Funny that, I just read that figure and thought the same thing…

  • Davidelder888

    I’m up for starting a supporters club in Belfast,( there is one in Banbridge oddly enough?) Or storming sports direct.

  • danny_c

    Davidelder888 I’ve met a couple of the lads from Banbridge on my travels. Nice bunch.

  • danny_c

    Also up for storming Sports Direct.

  • amacdee

    The loan sharks must be plssing themselves getting away with such a cheap deal for a toxic brand ! What price ISIS or even Al Q when this current deal runs out ?

    That’s what supporting this club in the Fatman era means.

  • amacdee

    tyneside tommo The figures show that fewer “Geordies” buy the shirt than ex pats situated around the country. What’s there to argue ? Unless you’re being disingenuous because you have no idea what the word means ? :-)

  • amacdee

    Jimminie Crickett Believe me JC you dont want one. Buy a replica instead. http://www.toffs.com/search?q=Newcastle+United

  • NotFatFreddy

    You mean the “Ashington” up the road from Bedlington and Blyth?  A City, wow, I never knew!

  • LeazesEnder

    NotFatFreddy You’re fat Freddy aren’t you?

  • LeazesEnder

    LeeNacson Silly!

  • LeazesEnder

    LeeNacson Pulse33 Maximus Moose An intelligent Australian wow!

  • nufcslf

    I won’t be buying so much as a keyring while fatty is around. Not a penny and haven’t for about 5 years now after I cottoned on what a parasite and pig of a man he is. Could have sworn football had something to do with watching matches, being passionate about the back and white shirt and whoever is wearing it. Not any more, just Cashley’s back pocket, rudderless leadership and nothing worse than a 17th place finish. Sickening.

  • NWMag

    Wonder how many people posting on here about how they wont buy any of Ashley’s shirts still give him far more money by buying season tickets??….

  • Jarmin Geordie

    NotFatFreddy aye that’ll be the place, must of grown like cos not long back it was the largest mining village in the world

  • gazchampion

    I’m honestly surprised that so many shirts are sold in Toon.! To be honest, NONE should be bought from FatMan’s tat shops by genuine fans anyhoo! … I certainly won’t go near his S**t Direct holes of tat! Or is this ‘publicity’ just more lies from S**t Direct/NUFC.co.uk PR I wonder??? HTL!!!

  • BarcelonaBilly

    I lived in Nottingham during the 90’s and it was amazing how many people wore Toon shirts, granted it was the time of the entertainers but even so it was very surprising and pleasing, just felt like being at home, I’m back living up here now and apart from match days you don’t see that many new shirts, thankfully a lot of supporters seem to be boycotting SD shops and the W****a shirts.