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Newcastle United Enter Dragons Den With Brilliant Idea…

11 years ago
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I’m sure a lot of you out there love the TV programme Dragons Den, where successful business people have new business ideas put in front of them and  a very small percentage of them lead to an investment from the ‘Dragons’.

‘You Ordered’?

Much of the programme though is devoted to people coming up with ludicrous ideas which solve a problem that didn’t need solving in the first place.

Newcastle United have now thrown their hat into the ring (Den) and came up with an absurd initiative that clearly hasn’t been thought through.

The club now have an ‘App’ that you can download to your phone and which allows you to order food to be delivered direct to your seat during the match.

I’m sure that anybody who actually goes to the match and sits in a normal seat will be immediately thinking  ‘this is a bit mental’, the word mental clearly applying to whoever thought this up and who also clearly doesn’t go to matches and sit in a normal seat.

With many fans worried about the potential level of entertainment on the pitch, we may have an enjoyable side show of some poor kids wandering around and trying to work out how to get burger and chips to somebody sitting twenty odd seats in from an aisle.

Fans get annoyed enough at those with weak bladders slinking past them during the game, never mind the club encouraging their staff to block your view and annoy you.

Maybe it will be an updated version of the peanut bloke who chucked a tanner bag of nuts way back into the crowd and got the money the same way.

As any sane person knows, they simply need as many people as possible able to be serving punters in that 15/20 minute window at half-time. It will be simply mad if instead on Saturday they have half the catering staff having to push through the crowd to deliver bags of chips to fans’ seats when at the same time they could have served dozens of people if they were stood behind the counter as usual.

For those of you that haven’t experienced match day catering, you may wonder at what exactly is ‘special’ about the special introductory offer that sees the first 100 punters able to buy hotdog and fries for ‘only’ £4.50.

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