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Who Is Organising The Lifeboats At St.James’ Park?

8 years ago

This summer is a bit like being stuck in a really tricky maze, each time you think there is a glimmer of an escape you head round a corner and realise you are just getting ever more lost.

I think the saddest thing about it all is that making Newcastle at least a relative success story shouldn’t be that difficult these days.

‘I say I say I say, what do you call a ship with no captain?’

Newcastle were onTV the same number of times (in the Premier League) as Chelsea last season despite being absolutely rubbish, so a half decent league position ensures more money than all but the obvious few.

As for commercial money, it should be the same case and it was shown in Freddie Fletcher’s time at Newcastle in the nineties just what United’s potential could be in terms of attracting very good commercial revenue. These days there is no ambition in that direction and the only intention is to promote Sports Direct, apart from having the most basic shirt sponsor and kit deal that are also only scratching the surface.

The pre-seasons are chaotic at best. While pretty much every other club is doing their best to promote themselves and their ‘brand’, whether through tours of the Far East, The States etc and/or prestigious tournaments and friendlies with big TV exposure…instead Newcastle scratch around at European/Scottish outposts in front of a relative handful of punters and I doubt if this produces even a handful of extra shirt sales or whatever.

There is absolutely no point to these matches other than a run around for the players and this could be achieved via behind closed doors friendlies.

Anybody who thinks that Blackpool and Newcastle sharing the same sponsor is pure coincidence when it came to this Sunday’s friendly been organised, is as easily duped as those who think Mike Ashley owning a stake in Rangers and the merchandising right for the lower league Scottish club is similarly random.

There was much talk of having an overhaul at St.James’ Park after last season’s near disaster but off the pitch it appears like they are simply trying to keep building on top of very dodgy foundations.

With the departure of the only person with any authority, Derek Llambias, who exactly is steering the ship? When we run aground we want to know who is organising the lifeboats.



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