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‘Oh We Play In Black & White….?’

10 years ago

Cardiff City don’t appear anywhere on my Christmas card list but the news that their Malaysian owners are going to change  their kit colour from blue to red must have their fans reeling.

The owners are allegedly ploughing in more money and in return are insisting on the ‘rebranding’ as red is a luckier colour, the club crest is also changing with a dragon joining the party.

Maybe somebody should tell them that just because you wear a similar strip to Manchester United, the rest of the package doesn’t automatically come with it.

Maybe they could change the name of the ground to ‘Old Trafford’ as well and make the players change their name by deed poll to Best, Giggs, Charlton, Rooney etc.

Of course we don’t need to look far for parallels with the passions that renaming St.James’ Park aroused. It will of course be interesting to see what happens if there still isn’t a paying ground sponsor once the Olympics have passed through Newcastle, will the S***** D***** signs go back up?

Fans are constantly lectured about how clubs need to be run as businesses blah blah blah and undoubtedly that is true but what it shouldn’t equate to is that fans should always be forced over a barrel on the justification that the ends (possible success) justifies the means (selling your soul).

I think this Cardiff debacle has cleared my head on the whole business v tradition argument; if you agree that it is good business practice to rename the stadium for (allegedly) more money, then how can you argue that there isn’t a sum of money that the kit colours are worth….with the logical conclusion that surely then the name of the club must have  a market price?

You pay your money…..

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