New St.James’ Park Sponsor Revealed

Over a century of history down the drain but don’t despair, we are giving you the chance to ‘sponsor’ ST.JAMES’ PARK for nothing!

Simply rearrange some, or all, of the letters of SPORTSDIRECT and see if you can beat our opening bid. Tradition with a twist!

Send your suggestion to [email protected]

Here’s our first effort to get us underway………