Newcastle United Unveil New Training Kit Sponsor

Newcastle United released some photos today featuring the players getting their pre-season training kicked off.

New signing Romain Amalfitado featured but not as much as Demba Ba did in the photos, the club obviously making the point that he is still around.

Good to see Steven Taylor all smiles as well as he continues his comeback from serious injury.

What did catch our eye especially though, is a new logo has been added to all the training kit the players and coaching staff are wearing.

As well as the club crest and Virgin & Puma, any guesses as to the major player in the Sports Retail market who might have been added?

Check out the photos on the official club website here and see for yourself.

I take it you will have worked out that NUFC training kit now carries Mike Ashley’s branding of Sports Direct.

So long as Mike Ashley continues to own Newcastle United it is hard to see anything but the stamp of his retail empire continuing to grow, on a match day at St.James’ Park the Sports Direct imagery around the stadium is overwhelming.

When the Virgin Money deal comes to a close in two years time it would be a brave or foolish man who would write off the possibility of SD appearing on the home and away strips.

(You may be aware that DHL are paying over £40m to sponsor Manchester United’s training kit for a four year period – 2011 to 2015)

 

  • Pauldavison1111

    So what if Ashley puts sports direct on the shirts. Time to get over it and grow up. Just maybe the man has got the team at heart. Let’s get behind him and the club we love and stop feeding the fire of disruption and unease. Let’s try harmony support and get back to the important matters like what’s happening on the pitch. Mr Ashley seems to be doing the badge some justice and has done for some time now. One club one love

  • rothervalleymag

    Not remotely bothered about what is put on the training kit.  If it makes Ashley happy to stick around and continue growing the club as he appears to be doing, that’s fine with me.  As Decca would say – if its the factor that puts another Cabaye or Tiote in a black n white shirt, that’s all that matters.

  • JNic

    Have a look around, Mike Ashley is the best owner in the PL!

  • Gary

    Think people need to grow up he owns the club. The constant sniping makes us look a laughing stock with fans from other clubs.

  • DoubleCarpet

    On Amalfitano and Demba’s sweatshirts ‘s it says, “Catapult”. It’s the logo of a company called, errrr, Catapult. They supply the training monitoring technology which measures heart rate, fitness, etc.

    But well done, you spotted a small sports direct logo on the arm.

    Grow up.

  • Shamo878

    Fools. Let’s just sit back and let the club be raped of everything.

    We won’t be getting ANY money for anything FFS. We’ve lost millions of pounds from removing other advertisers on our hoardings. It’s a disgrace tbh

  • Gary

    @0757b3ec13f3c36627a7039d43bbf6e7:disqus It is his club he owns NUFC lock stock and barrel.  We have lost millions with all due respect MA might be many things but he is a fantastic business man.  Making ridiculous statements like we have lost millions makes you look foolish and shows the lack of understanding most fans have about business. NUFC had a great season so lets just get behind them instead of this constant moaning.

  • guest

    fickle bunch like

  • Keith

    Not sure how much that matter and I’m usually dead again these things. Am slightly concerned at the prolific rate with we release tat t-shirts emblazoned with union jacks and the like .

  • Gavin Mccormack

    omg all you doom mongers go and support sunderland or something its time we forgave M.A hes shown us he is a great director yeah he got it wrong a few times but our heads aint in the water with debt ,hes got a brilliant scouting network and pouring into the youth acedemy  training programme to buid us up to speed  and get a foothold on the big clubs , also he wont keep players that think they are bigger than the club and he wont be held to ransom either , i was a fickle fan and hated him , but all the things i know what hes done now am behind him 100 % hes no idiot and i think hes got the right idea how to run this as a money making club , i just hope it pays for him a lil more and he gets a lil back  so my advice is shut up and behind the team put up COME ON  THE TOON  !!!!!