Sky Sports Get Deadline Day Payback For Manipulation Of Bedsheet Brigade Over Years
It was amusing to see and read about the problems Sky Sports ran into on Monday as their carefully stage-managed deadline day production, was disrupted by the very people who they have manipulated over many years.
At Newcastle more than probably anywhere else, we have seen fans and the general public down the years, used and manipulated like performing chimps to portray a manufactured message to their audience.
It appears though that Sky have now created a deadline day monster that they can no longer control and stage-manage.
Amongst almost 300 live reports from around the country in one day, Sky were forced to apologise for the on camera appearance of blow-up dolls, swearing and most memorably, the reporter at Everton’s training ground having a sex toy pushed into his ear.
Elsewhere, there were other problems for the satellite broadcaster which weren’t seen on screen.
At Selhurst Park, Crystal Palace fans staged a protest against Sky’s over the top dictatorship of the football industry since the Premier League originated, this led to the Sky reporter being forced to abandon his position.
While over at Arsenal, on the advice of the club’s security staff, Sky’s Geraint Hughes had to take refuge inside the Emirates and broadcast from there.
Responding to complaints and the issues that they faced, Sky released the following;
“We apologise to those whose enjoyment was spoiled by a small number of incidents and we are looking at ways to avoid this happening in the future, whilst ensuring fans remain a key part of our live coverage.”
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