Newcastle United revealed their new sponsor on Monday afternoon.

It had already been widely reported that it was going to be a Chinese betting firm and sure enough, FUN88 was unveiled by NUFC.

This coincided with the new NUFC home shirt design being made public (see it HERE).

In an official club statement (see below), Newcastle United revealed that it was a three year deal that had been agreed with FUN88 – but no cash figure was revealed.

However, the Chronicle are claiming that their information (they don’t quote any figures – guesswork?) is that this new sponsorship deal is the most lucrative ever for Newcastle United, beating the £4.8m a year that they say Wonga paid.

Chronicle 15 May 2017:

‘United’s last sponsorship deal with Wonga was worth £24million over five years with Fun88 believed to be going beyond that figure.’

With the reach of the Premier League getting ever greater around the World via TV deals, particularly in the markets FUN88 will be most interested in, it would be hard to believe that Newcastle could have agreed a deal that wasn’t bettering the Wonga one.

We also have below details of the sponsorship deals the current 20 Premier League clubs allegedly have – Sunderland currently receiving £6m per season from another online betting firm.

Newcastle United Official Statement confirming new sponsor:

‘Far Eastern gaming company FUN88 has become the primary partner of Newcastle United.

As part of a three-year agreement, FUN88 will feature proudly on the club’s famous black and white stripes, starting with an historic season as the club celebrates its 125th anniversary.

The partnership was officially confirmed in a special online video, with legendary players and members of the current squad joining forces to display the club’s 2017-18 PUMA home kit.

FUN88 will be supporting fan initiatives in Newcastle, nationally and overseas, with more to be revealed in due course.

Founded in 2008, FUN88 has a significant online following in Asia and offers sports betting, live casinos, slots and keno games in multiple languages.

Nathan Walker, director at FUN88, said: “It’s a hugely exciting time to partner with one of the most famous clubs in English football.

“Our previous sponsorships in English football have delivered great results and I’m certain Newcastle United provides FUN88 with a platform to move to new heights.

“We are looking forward to engaging with the club’s huge fanbase – both in Newcastle and worldwide. We’re excited about the next three years and are looking forward to the 2017-18 Premier League season.”

Lee Charnley, managing director at Newcastle United, said: “It was important for us to find the right partner and in FUN88, we have a shirt sponsor that understands the club and brings significant benefits commercially.

“The relationship will enable the club and FUN88 to enhance our respective global profiles together as we celebrate a landmark season and embark on the exciting Premier League campaign ahead.”

As a guide to how the current Premier League sponsors are at the moment for the 20 clubs in the top tier at the moment, this table was published by totalsportek:

premier league sponsors

(All contributions from Newcastle fans welcome, send articles (as well as ideas/suggestions) to [email protected])



  • toonterrier

    Another shirt I wont be buying for the family. As bad as the Wanga one.

    • Grahame Johnson

      It isn’t on kids top

    • Oooh bobbi fleckman

      stop being so precious, you don’y have to have a bet if you wear the top, no more than we had to drink the dog or take a loan from Northern rock or wonga

  • Leazes Ender

    I would never have associated the word ‘fun’ with this regime….

    • Oooh bobbi fleckman

      we know what you consider ‘fun’

    • HappyToons

      Jokeinear ..couldn’t get more comedy out of a club than that, then Denis the UnWise or was it ‘Mike’ off the Young Ones? Then Pardew with the French guys reminded me of Inspector Clouseau (Steve Martin) …

  • Whickhamrobbie

    whats wrong with a bottle of dog on the front ,or a sausage roll ?
    Betting its as bad as the loan sharks.

    • Oooh bobbi fleckman

      Alcohol is OK but a bet is wrong….you people

      • feila

        not to mention greggs (sausage rolls) has a pedo for an owner

        • Oooh bobbi fleckman

          at least 2 of my family have shares in Greggs so are owners, they are not pedos though.

          • Whickhamrobbie

            i was trying to make the point that any sponsor has a drawback , alcohol,pastys,betting,loan sharks,slave labour,shite sports shops so who cares if it bothers you DONT buy it simple.

          • Oooh bobbi fleckman

            I get ya, indeed, we agree. I’ve no problem with advertising betting, beer, loans or anything legal (I’m ot that worried about most illegal stuff tbph. Whatever brings in the highest sponsorship deal.

        • Oooh bobbi fleckman

          Mind, I think obesity is more dangerous than having the odd bet.

  • HappyToons

    I am old skool 100% cotton, the sort of duvet weight that Liverpool claim lost them the Cup final against Arsenal 1971 on a warm day. Good in February though.

    ‘Poundland’ would look good on that shiny shirt, with Ryan Clark modelling it

    • Alan Hilly Hill

      @toffs local company

  • Grahame Johnson

    Fun 88 is that a extra service in a massage parlor

  • LA Toon

    Didn’t expect anything else , no moral compass, if ISIS offered a sh*the load he would take their hand off. Any way to get the top without the sponsors logo?

    • Oooh bobbi fleckman

      Yes, buy a child’s one

  • Scottpaige

    God can everyone just give it a rest. If you don’t like it don’t buy it!!!!!!.

    Never happy

    • Andy Mac

      Certainly wont be buying it Scotty but I might if it had “SBR Foundation” or
      “Newcastle West End Foodbank” on it 🤔

      • Oooh bobbi fleckman

        Well, do you want to forgo a striker, 2 midfielders or 2 defenders in this transfer window? We’re getting £15m a year in sponsorship so perhaps Mike should put up prices to fill the gap.

  • Andy Mac

    A moral compass does not exist at Fatman’s NUFC so dont expect “The Red Cross” or “Marks and Spencer” turning up anytime soon on the shirts.

    • Oooh bobbi fleckman

      So all those other clubs that have betting companies, beer sponsors or insurance companies for sponsors have no moral compass? You raised that on their forms? Why are nufc fans so precious in comparison to the rest of the nation?

      • Leazes Ender

        Lets get this straight…there’s nowt wrong with beer!

        • Oooh bobbi fleckman

          I enjoy a beer, I have a rare bet on the football and even a casino now and again, I borrow money and lent a mate a few quid until payday. But some people are picking and choosing their time to be all precious about a sponsor, then they get upset that we don’t have as much income as a very small number of other clubs, then complain that we don’, buy enough players, then complain that some of the players chosen by the manager are not up to scratch, then complain that the manager is not free to choose players.

          There is a certain hypocrisy in all this.

          • Leazes Ender

            ….here is too much holier than though, but that’s what you get with religious types…. but what this regime have done is taken a formula one car and run it on paraffin…. the downsizing started almost immediately with this owner and a goal of mid table isn’t good enough for a football daft conurbation.

          • Oooh bobbi fleckman

            I forgot, we won everything in sight from 1929 to 2007 sorry I mean err now

          • Leazes Ender

            The promise of John Hall was that this was the owner to take us to the next level.

          • Oooh bobbi fleckman

            Bankruptcy

          • Leazes Ender

            Ashley won’t take the club to bankruptcy… he will sell at some stage because he has no interest in it other than a vehicle for advertising his brands. I think he’s quite happy lying to the fans and Benitez and stringing them along for the foreseeable future.

          • Oooh bobbi fleckman

            No, H&S was taking us in that direction. The way NUFC is structured financially, there is no way Ashley will take the club to bankruptcy unless he himself that way.

          • Leazes Ender

            Its more of the same for the foreseeable future.

    • Oooh bobbi fleckman

      Since when was Marks & Spencer the bastions of morality?

      • Leazes Ender

        That is true…. they nearly sponsored Oswald Mosley, and pulled out when they found out about the anti-semitism of his British Union of Fascists…. it never bothered the Daily Mail though who were ardent fans….. still are.

        • Andy Mac

          Just so you know apparently M&S is UK No 1 “family orientated” brand according to Marketing magazine. Not my choice.

          • Oooh bobbi fleckman

            Dumped many of it’s UK manufacturing suppliers (many in the Northeast -OK Washington) to move production to China.

            LE’s Oswald link is a bit far fetched, Oswald was given his marching orders by an M&S family member when he gave an anti-jew speech.

            The main point is neither the Red Cross or M&S were bidding for the deal and certainly not getting near the figure required to compete.

          • Leazes Ender

            Yup so was Walt Disney and Henry Ford…. they helped with Adolphs finances.

  • Iain Elrick

    Deals believed to be about £8 mil a year.

    • Clarko

      Source?

    • Leazes Ender

      That’s not much…. it positions us tenth….

      • Oooh bobbi fleckman

        You said in another post that we’re 2nd tier of the premier league. The figure mentioned yesterday was £45m over 3 years.

        wonga was always quoted at £6m but the Ronnie had it at £5m yesterday, perhaps there was a relegation adjustment.

        • Leazes Ender

          What the heck are you babbling on about woman, my concern is that Fatso is positioning the club at tenth….

          • Oooh bobbi fleckman

            Read your own posts, you contradict yourself.

          • Leazes Ender

            Where?

          • Oooh bobbi fleckman

            You’ll have to see it yourself, Mr paranoid has made his posts inaccessible, it may be his vile attitude to people with disabilities that he’s ashamed of.

          • Leazes Ender

            No really…. what do you think I said?

          • Oooh bobbi fleckman

            I can’t see your posts as you’ve gone all paranoid and made your posts private. Something about being in the 2nd tier even though we’ve been promoted.

          • Leazes Ender

            Are you capable of intelligent thought?

      • MagpieG

        If the table in the article is correct and if the deal is £8m a year then it positions us seventh, not tenth, which seems to be about right.

        • Leazes Ender

          Other clubs will no doubt be moving on from current sponsors…all I’m saying is that figure is still ‘weenie league’ as the yanks put it.

  • Mayor Vaughn

    It’s a bookies ffs not a terrorist organisation, there are some really high horses riding around here these days.

    • Whickhamrobbie

      high horses ? now that is illegal .

      • Oooh bobbi fleckman

        I’d bet on them

        • Rich Lawson

          They will get punched !

  • mentalman

    You’ve got to laugh at the majority of our fans really, we do nothing but supply the media hacks with ammunition to fire at the club and the fans!

    90% of the premier league clubs in the prem have betting sponsors so why is it such an issue for our club to do it.

    Can everyone make a suggestion as to what sponsor they would want who could realistically give the club 5 – 10 million per year.

    As for people suggesting a charity, if the club did that then you would all be on here bemoaning the lack of ambition of the club by passing up on sponsorship money

    • Oooh bobbi fleckman

      Exactamondo, I’m not sure if it’s the majority, most are pretty sensible but there are a vocal few who make the rest of us look stupid.

    • Leazes Ender

      Jesmona Humbugs

    • Geordiegiants

      JD Sports would be a good one!

  • Wor Lass

    I`ve got to say there`s a lot of sanctimonious bull flying around over this sponsorship. So betting can cause misery? The biggest killer of teenagers in Britain are road vehicles but I don`t suppose anyone`s complaining about Chevrolet in Manchester and neither would they here. I didn`t like Wonga because they actually set out to prey on desperate, vulnerable people but on-line betting is just another shopping choice people can make. Some people get addicted to shopping or certain foods but noone would mind if we were sponsored by Nestles or Next ( I was going to say f*uk but it reminded me of the sponsors when we went down: Total/fc*k/UPS). Get real!

    • Andy Mac

      Sanctimonious is a long word ? Much longer than Sciolist.

  • Tino o

    I’d like to bet there is a massive demand for them and come august the stadium is full of them

  • HappyToons

    FUN 88, certainly was as we were relegated 1988/89.

    Or FUN BOY THREE “The Lunatics (Have Taken Over the Asylum)”