The news today in Serbia is that Aleksandar Mitrovic could be set to sign for Aston Villa.
The reported fee being a record for the Championship, if it actually happens…
The international break has really lit the fire under transfer rumours, no club football and so something has to be done to attract the attention of punters.
This Mitrovic ‘move’ being a classic example.
Many Serbian media outlets are reporting the potential transfer and this is typical of what they are saying –
‘Latest in the series (of clubs interested in Aleksandar Mitrovic) is Aston Villa who are willing to break the record for Mithra transfer.
Aston Villa is ready to pay around 20 million euros which would be the biggest transfer in the history of the second-tier of English football.
We should not forget the previous interest of Crystal Palace and Swansea, and at one time mentioned, even Everton.
We will see if Villa beat the other competitors in the market and whether Mitrovic would be part of a new record in the Championship!’
The big problem comes when you trace the story back to its original roots.
I had a look and it all appears to have started with an article on a UK based website, which is then picked up around the World, including in Serbia.
The site is called Winner Sports and it has a conversion success rate to its transfer stories, which is very similar to Emmanuel Riviere’s record in front of goal.
They ran the following, the author’s profile showing him to be a native of Nepal in the Himalayas who chose to follow Crystal Palace from afar.
‘Aston Villa FC set for shock deal with Newcastle United FC’s £16 million man.
According to reports, Aston Villa are interested in making a surprise swoop for Newcastle United attacker Aleksandar Mitrovic.
Aleksandar Mitrovic has managed to gain a lot of popularity among the Newcastle United supporters with his committed displays…However, Mitrovic has not quite been able to nail down a spot as a regular for Newcastle under Rafael Benitez during the current campaign.
Aston Villa spent a lot of money at the start of the current campaign…particularly extravagant in improving their attacking lineup with the signings of Jonathan Kodjia and Ross McCormack.
However, McCormack has proven to be a huge flop at Villa Park and with the Scottish international likely to be offloaded…
Now Mitrovic has been mentioned as an ideal target by Bruce and it will be interesting to see how much Villa will have to splash to sign the striker who cost Newcastle a sizeable £16 million.’
In the next few hours/day or two, with the way modern ‘reporting’ works, we will for sure start to see English media running stories that Serbian newspapers/websites have an exclusive that Mitrovic is off to Aston Villa for a record Championship transfer fee.
The story actually starting life in the shadow of Mount Everest!
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