Kevin Keegan says that he feels very sad to see Newcastle United ‘going nowhere’ at this moment in time.

The former Newcastle Manager thinks that Steve McClaren took the job, believing the misinformation being put out by the club’s PR machine, which claimed that the players were much better than they have shown in recent years.

Keegan thinks there is no doubt that McClaren is a good coach but that without the right kind of players he is wasting his time.

Under Mike Ashley’s disastrous ownership and transfer policy in particular, Kevin Keegan believes that the club have accumulated a squad of players who aren’t up to the job of playing for Newcastle United.

The United legend, as both player and manager, thinks there are no easy answers to the problems that have piled up at St James Park.

The only possibility Kevin Keegan sees, is if the Newcastle fans do the hardest thing and stay away from matches. A proper boycott would be the only thing to get Mike Ashley to take notice, according to Keegan.

Kevin Keegan speaking on beIN Sports:

“This club is going nowhere at the moment and it is very sad, I don’t think he (Steve McClaren) realised how poor that squad was when he took over.

“These players remind me of when I took over all those years ago (February 1992) when they were in the second division.

“The players’ biggest problem was that the club was too big for them – that is a massive stadium to come out in.

“For some, it can make you grow, for the right players – the Shearers, the Ginolas, people like that, they just grew in it…but these players are shrinking in it.”


“The supporters want to see players out there having a go and relate to them,  I don’t think they can with this team,

“Sadly, they won’t stop coming to games. I think that if ever they did boycott a game completely, I think it would get the stronger message across…but they can’t do it, the Geordies.

“Every time they think they are going to do it (stay away) they think, ‘What do I do? I always go to the game’, and then they turn up again’.”

Steve McClaren misled:

“I think he (McClaren) thought, if you read the stuff coming out of Newcastle United and their own publicity, they have got all these top players, mostly French, some from Holland..

“I think he thought that with the right sort of training…and he is a good coach as well, no doubt about that, they would start their season running.

“I think that it has been a big shock to him and now he is going home in his car and wherever he lives, I hope that it is a long drive, because he’s got a lot of thinking to do.

“You can be the best coach in the world but if you haven’t got the players…and it’s all about players, then you can’t turn them in to world beaters.”