Another disgraceful day for Newcastle United as Mike Ashley bans the media from meeting the new manager at the Steve McClaren Press Conference.

Those of you with a few years on the clock will remember the memorable press conferences such as Kevin Keegan stepping from behind a screen to audible gasps of surprise from the massed ranks of the media.

Or Sir Bobby Robson at last returning back home to breathe new life into Newcastle United, the former Barcelona boss quizzed by the various journalists as to how he was going to tackle the huge job in front of him.

Steve McClaren?

He will be meeting Sky Sports and the Daily Mirror, with no doubt a tightly controlled agenda as to what is asked and what is published/televised.

Welcome to the great brave new world promised by Mike Ashley.

Vive La Difference!!!!

With Steve McClaren’s private audience taking place sometime today, this is how other journalists covering Newcastle United have greeted the news.

David Coverdale – North-East Football reporter for The Sun

“Steve McClaren gagged from speaking to any media outlet other than @SkySportsNewsHQ and @DailyMirror – #nufc’s preferred media partners…”

Luke Edwards – The Telegraph

“A little peculiar if #nufc only allowed Steve McClaren to speak to media organisations they deemed to be “friendly” today. Surely not?!”

George Caulkin – The Times

“Hugely disappointing & frustrating that #Nufc shunning opportunity of a fresh start. Disgraceful one paper is agreeing to preferred access.”

Meanwhile….This is what Simon Bird (The Daily Mirror’s North East football reporter) had to say about ‘cosy preferred media partners’ in July 2014:

“Ashley offered “access packages” last season. Wants cosy relationship with preferred media partner to avoid criticism & help Sports Direct.”