The fact that Mike Ashley spoke for the first time in eight years at the club didn’t just catch the attention of those who follow Newcastle.

The Newcastle United owner’s words have provoked debate on a massive scale.

Not least because he is a multi-billionaire who employs tens of thousands of staff across his business empire, yet never speaks publicly about his core business either.

When it came to what Mike Ashley actually said, there was one thing that stood out – his promise (threat?!!) that he was going nowhere until Newcastle won something, a category which apparently includes ‘winning’ a place in the Champions League.

Mike Ashley:

“Now it is to win something and by the way, I won’t be selling it until I do, not at any price.

“…and when I say win something, if we ever get in a position where we get a Champions League place, then that also qualifies as winning something – to be categorically clear, I am not going anywhere until we win something.”

With a stated club policy of not trying to win cup competitions and survival in the Premier League being seen as ‘success’ by the club owner so far, no wonder many have taken this statement/claim with some incredulity.

Alan Sugar was one of those to react and he used his Twitter account to send out this simple answer to Mike Ashley was:

“You won’t be going nowhere then!”

Every summer is described as a big summer at St. James’ Park but for Newcastle to even start to begin a path of making good on Mike Ashley’s ‘promise’, then a total change of direction will need to be backed up by an unbelievable amount of work this summer.

For this to stand any chance of happening then most fans will be expecting to shortly hear Mike Ashley taking a leaf out of Lord Sugar’s book and be barking ‘You’re fired’ at the hapless Lee Charnley and John Carver, after 3 wins in 20 games under Pardew’s temporary/permanent replacement.

Every journey begins with a single step…