A Mike Ashley Out campaign has been launched today by those who were behind the ‘Sack Pardew’ initiative.

We were contacted yesterday by those involved but were asked to wait for their official launch today before letting you know about the development.

Below is the launch text on the AshleyOut.com website:

It’s been nearly eight years since Mike Ashley became the owner of Newcastle United with much fanfare and promise.

Since then our club has been the subject of an organised tumble into mediocrity for the benefit of one person, and one person only, Michael James Wallace Ashley.

There have been embarrassing appointments at director and managerial level, our club and ground have been associated with tacky brands, club legends have been humiliated, club debt has risen, matchday and commercial revenue have dropped significantly and, most importantly, our league and cup records have deteriorated.

Today the club is an empty shell, a shadow of its grand former self. There is no ambition beyond staying in the Premier League to pick up “our” share of the enormous TV revenues the league generates.

In the early parts of his reign Mike Ashley very publicly “put the club up for sale”, but in the end he got away with public posturing and asking for patience whilst the “takeover process” ran its course. The reality is he was never actually inclined to sell up.

We urge Mike Ashley to put Newcastle United up for sale as soon as possible, in earnest this time, and in an open and transparent manner. We will not lie down until the objective to see him removed as owner of our beloved club has been achieved.

We call upon all Newcastle United fans to support our campaign aimed at ending Mike Ashley’s tenure. We are all being lied to and deceived in a cold and calculated fashion by Ashley and his people. Their aim of keeping our fanbase pacified and sitting in their seats for the TV cameras cannot be allowed to succeed. This website documents Mike Ashley’s many ploys, lies and failures, and alongside our social media presence, will be the background of organised protests at Newcastle United games and away from them.